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Public Relations Executive

2 months ago

Wokingham, Wokingham, United Kingdom Office Angels Full time

Job Title: PR Account Executive

Job Summary:

We are seeking a highly skilled PR Account Executive to join our team at Office Angels. As a PR Account Executive, you will be responsible for maintaining a good understanding of each client and their products, regularly flagging up key points of category knowledge, competitors, and trends.

Key Responsibilities:

  • Maintain a deep understanding of each client's business and products
  • Regularly identify and communicate key points of category knowledge, competitors, and trends
  • Demonstrate a thorough understanding of consumer behavior and differentiated channels/approaches
  • Develop a comprehensive knowledge of media, including national, lifestyle, specialist, and broadcast media
  • Build and maintain relationships with key media and influencer contacts
  • Identify new media and influencer opportunities
  • Negotiate and understand changes to client contracts
  • Target media slots, platforms, and influencers to achieve client objectives
  • Draft responses to media, influencer, client, consumer, and partner inquiries
  • Obtain data to meet feature deadlines
  • Own the advance feature process
  • Research and explore local suppliers to support client needs
  • Draft design, photographic, and other briefs to support client objectives
  • Write consumer and trade news releases to promote client products
  • Draft tactical adverts and boosting plans to support client campaigns
  • Implement social boosting and advertising campaigns, monitoring and suggesting insightful changes
  • Provide new ideas to support client objectives, both within and outside of brainstorming sessions