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Director of Marketing Technology Lead

2 months ago


London Area, United Kingdom Synapri Full time
Job Title: Director of Marketing Technology

Synapri is seeking a seasoned Director of Marketing Technology to lead their marketing technology initiatives on a full-time permanent basis. This role is pivotal in optimizing the company's tech stack, enhancing marketing capabilities, and ensuring seamless integration across platforms to drive business forward.

Key Responsibilities:

  • Evaluate, implement, and manage marketing tools and platforms to enhance capabilities and drive efficiency
  • Collaborate with marketing, IT, and data teams to ensure effective integration and utilization of marketing technologies
  • Manage Technical SEO and Engineering best practices in line with the company vision
  • Oversee and design API Integrations to connect marketing systems and data sources, as well as support CRM Integrations

Requirements:

  • Proven experience in a senior marketing technology role with a track record of successfully managing and optimizing marketing tech stacks
  • Strong understanding of marketing automation, CRM systems, analytics platforms, and data integration
  • Excellent strategic thinking and problem-solving skills with the ability to translate complex technology concepts into actionable strategies
  • Exceptional leadership and team management skills with experience in driving cross-functional collaboration
  • Proven experience managing MarTech platforms and tools (e.g., Salesforce, HubSpot, Marketo, Google Analytics)
  • Good understanding of both frontend and backend development technologies such as React, JavaScript, Node.JS, etc.
  • Hands-on experience with Contentful

About Synapri:

Synapri is an expanding Technology company looking for a Director of Marketing Technology to lead their marketing technology initiatives. This role is pivotal in optimizing the company's tech stack, enhancing marketing capabilities, and ensuring seamless integration across platforms to drive business forward.