Digital Marketing Specialist
6 days ago
Universal Business Team is seeking a highly skilled and creative Social Media and Content Creator to join our dynamic team. In this exciting role, you will be responsible for shaping and implementing social media strategies, crafting engaging email campaigns, and driving brand awareness for our fast-growing business.
Key Responsibilities:
- Manage social media platforms, creating and curating content that resonates with a B2B audience.
- Create, curate, and schedule engaging content, including images, videos, and written posts, to foster brand interaction and customer engagement.
- Develop and execute email marketing campaigns, segmenting lists and using A/B testing to optimise performance.
- Write compelling copy, and design email templates that align with brand guidelines.
- Analyse campaign data and provide actionable insights to continually improve engagement.
- Generate innovative ideas for our core brands and design content that resonates with target audiences.
- Collaborate closely with internal teams to ensure messaging is consistent across all channels.
Requirements
- 3+ years of experience in social media and email marketing.
- Strong copywriting and content creation skills, with an eye for design.
- Analytical mindset and experience with social media and email marketing tools.
- Enthusiastic, adaptable, and ready to bring innovative ideas to the table.
- Bachelor's degree in marketing, communications, or related field (desirable), or educated at degree level in any other field (essential).
- Familiarity with social media management tools (e.g., Hootsuite or similar platform).
- Experience with email marketing platforms. Experience with Klaviyo is a plus.
- Experience of Photoshop, Illustrator and InDesign highly desirable.
We are looking for a talented and motivated individual to join our team and contribute to the growth and success of Universal Business Team. If you are passionate about social media and email marketing, and have a strong track record of delivering successful campaigns, we would love to hear from you.
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