Digital Marketing Strategist
4 weeks ago
Digital Marketing Manager
An exciting opportunity exists at Landmark Faith Recruiting Solutions Ltd to appoint a talented Digital Marketing Manager to join their in-house Marketing Communications team.
The successful candidate will be responsible for growing the long-term committed support for the organisation by leading, communicating and delivering the charity's digital marketing strategy within their integrated marketing approach.
Key responsibilities will include:
- Developing and implementing a digital strategy to drive growth and engagement
- Managing the digital delivery process, influencing content and managing key stakeholders and digital agencies
- Creating business cases to build on growth, communicating trends and opportunities for growth
- Responsible for digital budget and reporting ROI
- Optimising tactics and scheduling to ensure consistent, personalised and engaging user journeys/experience across all digital channels
- Expanding strategy into new digital channels, A/B Testing across website and emails
- Lead data-driven decision making by implementing tools for detailed data, reporting and in-depth audience insights
- Generating new leads through innovative, detailed and creative acquisition programme
- Project management of resources, products and campaigns
The ideal candidate will have a proven track record of driving growth, excellent interpersonal skills and the ability to work well with, influence and engage a broad range of stakeholders at all levels of the organisation.
In addition to your strong IT literacy, you will have excellent project management skills, experience with supporter relationship management databases / CRM / segmentation, have meticulous attention to detail and a broad understanding of the Church / Christian community throughout the UK & Ireland.
The role has a GOR (genuine occupational requirement) under the Equality Act of 2010 (schedule 9) for the post holder to be a committed, practising and active Christian and agree with the charity's ethos and values.
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