Senior Email Marketing Director

1 week ago


London, Greater London, United Kingdom Avery Dennison Smartrac Full time

Avery Dennison Smartrac seeks a seasoned Senior Email Marketing Director to spearhead the development, execution, and measurement of targeted email campaigns that drive awareness, generate and convert leads, sell a solution, and foster loyalty.

About the Role

The ideal candidate will be a collaborator at heart who thrives in a cross-functional environment and leverages key strengths and expertise of diverse teams to achieve growth. Key responsibilities include:

  • Being the subject matter expert on email marketing best practices within the marketing team.
  • Gaining a strong understanding of apparel manufacturers' path-to-purchase and owning strategy to drive prospects through the buyer journey for specific segments.
  • Developing and executing email campaigns.
  • Collaborating cross-functionally with key internal stakeholders and departments including IT, creative, brand, and sales teams.
  • Building the content marketing strategy to align with the buyer journey.
  • Analyzing data and metrics to understand the effectiveness of campaigns as well as optimize to drive results within the given budget.
  • Managing and tracking A/B testing outcomes and data.
  • Managing multilingual and multinational projects across various timelines, budgets, and review/approval requirements.
Requirements

To succeed in this role, you will need:

  • 4+ years of B2B marketing experience in demand generation or a related field.
  • 2+ years of B2B email marketing experience.
  • Strong written and verbal communication skills and comfortable with short-form copywriting.
  • Deep experience with marketing automation required. Eloqua or HubSpot experience preferred.
  • Self-starter and innovator with the ability to create, communicate, and deploy demand generation strategies fluidly and under truncated timelines.
  • Able to engage the sales team on messaging and build a strategy around market engagement.
Benefits

We offer:

  • Competitive total rewards package.
  • Workplace flexibility.
  • Structured learning and development opportunities.
  • Mentoring program.
  • Commitment to sustainability.

As a member of our team, you will have the opportunity to grow professionally and contribute to the success of Avery Dennison Smartrac. The estimated salary for this role is $120,000 - $150,000 per annum, depending on experience.



  • London, Greater London, United Kingdom Brabers Full time

    Join Brabers as a highly skilled Email Marketing Director to spearhead our efforts in maximizing the long-term value of our email subscribers.This strategic role involves working closely with the CRM team to develop and execute plans that drive customer engagement and retention. A key responsibility will be designing and implementing email campaigns that...


  • London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    Email Marketing SpecialistEMR | Specialist in Marketing Recruitment is seeking a skilled Email Marketing Specialist to join its rapidly growing marketing team in London. As a key member of the team, you will be responsible for developing and executing email marketing initiatives that drive engagement and conversions.Main Responsibilities:• Collaborate with...


  • London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    Senior Marketing Director OpportunityEMR | Specialist in Marketing Recruitment is seeking a Senior Marketing Director to join our client, a very well-run real estate specialist.About the RoleLead and implement creative B2B and B2C marketing initiatives for each property asset.Recruit a new team.Write and manage content for social media channels.Coordinate...


  • London, Greater London, United Kingdom Minut Full time

    We are seeking an experienced Senior Marketing Director to lead our B2B marketing function. This role will be responsible for developing and implementing a cohesive B2B marketing plan that incorporates effective strategies across brand and messaging, inbound and outbound channels, and partnerships.About the RoleThe ideal candidate will have 10+ years of...


  • London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Marketing Talent, a leading marketing recruitment agency, is seeking an exceptional Senior Marketing Director to join our esteemed client in London. This 12-month contract presents a unique opportunity to lead the marketing strategy and drive growth across a portfolio of subscription & intelligence products, events, and client marketing solutions.The ideal...


  • London, Greater London, United Kingdom Amazon Full time

    The Senior Email Marketing Manager for EMEA will be responsible for leading the email marketing strategy and execution for the EMEA region. This includes developing and implementing email campaigns that drive customer engagement and conversion. The successful candidate will have experience in email marketing automation, data analysis, and team leadership.Key...


  • London, Greater London, United Kingdom Threads Styling Ltd. Full time

    Senior Email Marketing Specialist Job Description:As a Senior Email Marketing Specialist at Threads Styling Ltd., you will play a key role in developing and executing comprehensive communication strategies to drive customer engagement, retention, and revenue.About the Role:You will be responsible for managing the entire campaign lifecycle, from briefing and...


  • London, Greater London, United Kingdom Marketing Talent Full time

    About the RoleWe are seeking a highly skilled Senior Marketing Director to lead our marketing strategy and team in this exciting opportunity. This is an excellent chance to join a fast-growing B2B publishing and market intelligence business as a Head of Marketing for a 12-15 month contract.The successful candidate will take a lead role in developing and...


  • London, Greater London, United Kingdom Amazon UK Services Ltd. Full time

    About the RoleWe are seeking a highly skilled Senior Email Marketing Automation Specialist to join our team at Amazon UK Services Ltd. As a key member of our Talent Marketing team, you will play a critical role in executing email marketing campaigns to drive applications and support our customer-obsessed approach.Implement and execute email marketing...


  • London, Greater London, United Kingdom PetLab Co. Full time

    Email Marketing ExecutivePetLab Co. is the world's fastest-growing pet supplement business, offering a loyal community of pet parents and over 1.5 million happy dogs whose lives have been positively impacted by our innovative products.We are seeking a talented Email Marketing Executive to join our CRM team. The ideal candidate will have a passion for email...


  • London, Greater London, United Kingdom Tarsh & Partners Marketing Recruitment Full time

    Job Title: Senior Marketing Director - Premium Food and BeverageOverviewWe are seeking a seasoned Senior Marketing Director to lead our marketing efforts for a premium food and beverage brand. As a key member of the leadership team, you will be responsible for developing and executing a comprehensive marketing strategy that drives growth, elevates brand...


  • London, Greater London, United Kingdom Marketing Tip Full time

    We are seeking a skilled Marketing Data Specialist to play a crucial role in the execution of targeted and engaging email campaigns, as well as the management of display advertising initiatives.Key Responsibilities:Coordinate the end-to-end execution of email campaigns, working closely with the Senior Retention Marketing Specialist to ensure alignment with...


  • London, Greater London, United Kingdom Builder - What would you Build? Full time

    About Builder.aiWe're on a mission to make app building accessible to everyone. Our Growth Lifecycle team is looking for an Email Marketing Specialist to help us nurture and convert leads as they move through our sales funnel.As an Email Marketing Specialist, you'll play a pivotal role in shaping customer journeys and driving engagement through innovative...


  • London, Greater London, United Kingdom Kit & Kin Full time

    Email Marketing SpecialistAbout the RoleKit & Kin is a pioneering sustainable lifestyle brand seeking a skilled Email Marketing Specialist to drive customer engagement and retention through high-performing email campaigns. As a key member of our marketing team, you will be responsible for developing and executing our email marketing strategy, managing...


  • London, Greater London, United Kingdom Recooty Full time

    We're seeking a Senior Email Marketing Specialist to collaborate on various projects for Recooty. This role offers immense potential for contractors, and we anticipate hiring numerous candidates.This is a highly flexible position with the possibility of earning an extra $10,000 or more in monthly revenue.The ideal candidate will have experience in auditing,...


  • London, Greater London, United Kingdom Reach PLC. Full time

    Job Title: Head of Email MarketingWe are seeking an experienced Email Marketing and CRM Specialist to join our dynamic team at Reach PLC. As the Head of Email Marketing, you will play a crucial role in driving the growth and success of our ecommerce businesses.Key Responsibilities:Develop and implement email and SMS marketing strategies that drive user...


  • London, Greater London, United Kingdom PetLab Co. Full time

    About the Role:PetLab Co. is a fast-growing pet supplement business seeking an Email Marketing Executive to join our dynamic CRM team. As a key member of our marketing team, you will be responsible for building and deploying email campaigns in Klaviyo, ensuring timely and effective delivery of marketing communications. Key Responsibilities:• Build, test,...


  • London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Senior Product Marketing Manager Job DescriptionAbout the Role:We are seeking an experienced and innovative Senior Product Marketing Manager to join our team at Marketing Talent | Marketing Recruitment Experts. As a key member of our marketing function, you will be responsible for developing and executing the marketing strategy for our B2B financial...


  • London, Greater London, United Kingdom Director File Full time

    About the Opportunity:We are seeking a highly skilled and experienced Director of People and Culture to join our leadership team at Director File.Key Responsibilities:Develop and implement strategies to drive business growth and improve employee engagement.Lead and manage a team of HR professionals to deliver HR services.Collaborate with senior leaders to...


  • London, Greater London, United Kingdom HeadX Full time

    Job DescriptionAre you a skilled email marketing specialist with extensive copywriting experience? Do you have a proven track record of developing and executing effective email marketing campaigns that drive customer acquisition, engagement, and retention?We are seeking an experienced Email Marketing Specialist with a focus on conversion-driven content to...