Senior Paid Media Specialist

8 hours ago


Brighton, Brighton and Hove, United Kingdom RocketMill Full time
About the Role

We are seeking a highly skilled Paid Media Executive to join our team at RocketMill. As a Paid Media Executive, you will play a key role in supporting the planning and delivery of paid media campaigns across a portfolio of exciting brands.

Key Responsibilities
  • Conduct keyword research to inform campaign strategy
  • Develop audience plans to ensure campaign reach and engagement
  • Plan and execute account structure and idea generation
  • Set up and manage shopping feeds
  • Manage bids and make campaign adjustments to optimize performance
  • Analyze campaign performance and key on-site metrics
  • Develop strategies for search and social campaigns
  • Audit accounts to ensure campaign efficiency
Essential Skills
  • At least 2 years' experience in digital marketing campaign management
  • Experience leading media campaigns
  • Google Ads certifications, including Search Fundamentals, Display, Measurement, Video, Shopping Ads, and Apps
  • Facebook Blueprint certification
  • Strong understanding of bid/budget management strategy and attribution models
  • Comfortable using Google Ads Editor and Google Analytics
Desirable Skills
  • Previous experience working in an agency or client team environment
  • Experience with Snapchat Ads Manager, Twitter Ads, LinkedIn Ads Manager, and Display DSPs
  • Experience using the Google Marketing Platform
  • Experience pitching paid media campaigns to potential clients
What's in it for you?
  • Work on exciting brands
  • Work from anywhere, anytime
  • Quarterly profit share
  • Gym membership or medical plan
  • Cycle to work and Tech scheme
  • Personal development plan and budget
  • 24 days holiday (rising to 30) + bank holidays and sabbaticals
  • Pension contribution
  • Enhanced Maternity, Paternity, or Adoption Pay


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