Trade and Channel Marketing Manager

3 weeks ago


Blackburn, Blackburn with Darwen, United Kingdom Crown Paints Full time
Marketing Strategy and Channel Development Opportunity

At Crown Paints, we're seeking an experienced Channel Marketing Manager to drive our marketing strategy for our decorating centre network. As a key member of our team, you'll have the opportunity to make a tangible impact on our business.

Key Responsibilities:

  • Develop and implement innovative channel marketing strategies to drive customer acquisition and retention across the decorating centre network.
  • Collaborate closely with internal teams to align marketing activities with broader business goals and sales objectives.
  • Analyse sales data and market trends to inform and develop targeted market opportunities.
  • Collaborate with regional and local teams to plan and deliver localised marketing campaigns.
  • Elevate our brands and drive growth of product ranges across national or regional needs.

Benefits:

  • 28 days basic annual leave each year (plus 8 bank holidays).
  • Ability to purchase discounted paint for personal use.
  • Pensions, Group Income Protection, and Life Assurance.
  • Employee Assistance Programme and Health & wellbeing perks.

About Us:

We're committed to promoting a workplace that values unique backgrounds, perspectives, and talents. We place a special focus on education for children in need, and support the education of over 55,000 children across 22 projects worldwide.



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