CRM Marketing Strategist
2 weeks ago
About the Role:
We are seeking a highly motivated CRM Manager to join our dynamic team at CAVU. As the CRM Manager, you will play a vital role in crafting and executing successful strategies and initiatives for customer relationship management.
Key Responsibilities:
- Execute the CRM marketing strategy across our brands, working closely with the CRM Lead to deliver engagement and revenue-driving campaigns.
- Deliver the BAU calendar and optimisation strategy to increase customer engagement metrics, including open, click, conversion, and unsubscribe rates.
- Support the implementation of automated programmes to drive retention rates and build customer lifetime value/loyalty.
About You:
To be successful in this role, you will need a strong knowledge of CRM as a marketing discipline, with a firm understanding of how it works with the rest of the mix to complement the customer journey. You should also be able to articulate the unique opportunity it provides above other channels.
What We Offer:
As a valued member of our team, you will enjoy a range of benefits, including 25 days' holiday, a 10% company pension, and an annual bonus scheme. You will also have the opportunity to work from anywhere for two weeks and enjoy a range of flexible benefits and discounts.
Equal Opportunities Employer:
CAVU is an equal opportunities employer and welcomes applications from all qualified candidates. We are committed to creating a diverse and inclusive workplace and encourage applications from underrepresented groups.
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