Ecommerce Marketing Strategist
4 weeks ago
Ecommerce Marketing Strategist
Our client is seeking an experienced Ecommerce Marketing Strategist to lead the launch of a new brand in the UK. The ideal candidate will have a proven track record of developing and executing successful ecommerce strategies, with a focus on consumer journey optimization and digital marketing channels.
Key Responsibilities:
- Develop and execute a comprehensive ecommerce strategy to drive sales and revenue growth
- Lead the development of content and social media campaigns to build brand awareness and engagement
- Collaborate with the European DTC team to optimize the ecommerce experience and improve customer conversion rates
- Manage a digital marketing budget and develop a pricing and merchandising strategy to drive sales and revenue growth
- Establish a CRM strategy to improve customer relationships and loyalty
Requirements:
- Proven experience in ecommerce marketing and strategy development
- Strong understanding of digital marketing channels and consumer journey optimization
- Excellent communication and project management skills
- Ability to work collaboratively with cross-functional teams
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