Category Insights Manager
3 weeks ago
About the Role
We are seeking a skilled Category Insights Manager to join our team at Catman. As a Category Insights Manager, you will play a strategic role in building a strong partnership with our convenience retail accounts by providing consultative category guidance to deliver market-leading growth for our portfolio of brands and categories.
Key Responsibilities
- Work effectively with Sales, Marketing, Insights, Product Teams, and other category leadership resources to execute category initiatives with excellence for Convenience Stores and Military channels.
- Assist with category long-term planning and develop tools to diagnose new category opportunities.
- Support the creation and commercialization of category strategies, including shelving and assortment initiatives related to the achievement of sales objectives.
- Plan and execute planogram and assortment reviews for National Accounts with Key Account Sales Teams.
- Through data visualization, build compelling sales presentations using syndicated, shopper and other sources of data that provide in-depth analysis and solutions that address current business issues.
- Independently manages and, at times, leads project plans and assumes responsibility for tracking, communication, and timing.
Requirements
- 5-7 years of experience in Consumer-Packaged Goods (CPG) with a focus on convenience channel category management, business analytics and/or shopper insights.
- Bachelor's degree in business or equivalent experience.
- Extensive syndicated data knowledge (Circana/IRI, Nielsen, Power BI, retailer-specific point of sale, etc.).51/dunnhumby/EYC/shopper loyalty card data platform highly preferred.
- Advanced proficiency in space planning software (Apollo preferred).
- Strong analytical skills and experience aggregating internal and external data sources to build an influential selling story.
- Ability to travel up to 20%, occasionally working evenings and weekends as needed for special assignments.
- Proficiency with the Microsoft Office suite (e.g., Outlook, PowerPoint, Excel).
About Catman
We're Catman, and we're so much more than just a company. We build flavorful brands and value diversity and practice inclusivity, hiring great people who enhance our company. Data is more than stats to our Category Management Team – it is a story waiting to be told. Proactively mining data, they are on the hunt for sales opportunities and creating action through insights.
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