Marketing Strategist
3 weeks ago
Job Summary:
We are seeking a highly skilled Marketing Specialist to join our team at Hays Specialist Recruitment. As a Marketing Specialist, you will be responsible for executing the marketing strategy for our clients, ensuring compliance with brand guidelines and procedures.
Key Responsibilities:
* Assist in executing the marketing strategy for the businesses, ensuring compliance with brand guidelines and procedures.
* Oversee content strategy for digital platforms and managing social media channels, reviewing and managing social media content and activity, ensuring accuracy and appropriate responses.
* Contribute innovative ideas to the overall marketing strategy and share industry best practices.
* Aid in pitch preparation and initiatives to win new business, maintaining up-to-date case studies corporate and business development information.
* Develop and deliver email marketing campaigns and newsletters for customers.
* Innovate ways to drive traffic to website.
* Use analytics tools to measure the performance and ROI of digital marketing efforts.
* Work collaboratively with wider teams to integrate sales and marketing processes.
* Support senior stakeholders on marketing plans and budgets.
* Attend client meetings when required.
* Collaborate with third party agencies and suppliers to ensure timely and budget-compliant delivery of services and merchandise.
* Attend industry specific events and manage social media activities of the event.
* Analyse and report on marketing results and budgets, and assess campaign success and inform future activities.
Requirements:
* Third level qualification in related field e.g. business, marketing, CAM
* 3+ years' experience in a relevant B2B marketing/communications position
* Experience of preparing pitches and presentations, as well as events
* Expertise in design tools, e.g. Canva or Adobe for videos, graphics, communications etc
* Excellent copywriting skills
* Highly autonomous with excellent project management skills
What We Offer:
* Salary negotiable depending on experience in range of £28k-£33k
* Join an industry leader, in a highly successful growing organisation
* Annual leave, and more
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