International Communications and Engagement Lead

5 days ago

London, Greater London, United Kingdom Informed Solutions Full time

About Informed Solutions

Informed Solutions is a leading international provider of digital transformation, technology, AI, and data analytics services and platforms. Our purpose is to create economic and social value by helping to build a more inclusive, fair, and safe society through ethical use of technology and data and investing in digital skills.

We have offices across the UK and Australia, and with international ambitions stretching into ASEAN territories, our innovative and agile approach drives digital transformation for globally recognised brands across various industry sectors.

Job Overview

We are seeking an experienced communications and engagement lead who is capable and motivated to helping us meet our international growth ambitions. Key to this will be to establish and grow an international partner network to execute against Informed's partner-first international strategy.

About the Role

Our ideal candidate will have experience developing and executing communications and engagement campaigns, while helping to manage, lead, and inspire a growing team. They will be comfortable with day-to-day marketing communications and relationship management activities, as well as long-term strategy, thriving with tight deadlines and changing needs, and spending time in market to establish and strengthen relationships and impact.

Key Responsibilities

  • Work with business development leads to shape company and product positioning and messaging, identify target audiences, and develop engagement and market development plans with specific objectives across target geographic territories and in line with Informed's target industry segments.
  • Identify and connect with potential delivery partners for Informed's data solutions.
  • Manage the execution of communications and engagement programmes across target territories.
  • Ensure regular cadence of international visits – developing Informed's international 'in-market' programmes.
  • Analyse customer insights, trends, market analysis, and market engagement best practices to continually enhance successful strategies.
  • Create and maintain engagement analytics across multiple digital platforms, extracting key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
  • Advise and guide development of communications tools and services for enhanced reach and engagement.
  • Identify effectiveness and impact of engagement and communications initiatives.

Requirements

  • Degree in Marketing, business, or related field
  • Communications and engagement experience (ideally in a B2B setting)
  • A self-starter who is proactive and collaborative in working style
  • Excellent interpersonal skills
  • Strong project management, multitasking, and decision-making skills
  • Excellent command of English including ability to draft a range of business communications materials tailored to the audience, intent, and medium
  • Metrics-driven communications and engagement mind with eye for creativity.

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