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Senior E-Commerce Manager

2 months ago


Tyne and Wear, United Kingdom MacGregor Black Full time
About the Role

We are seeking a highly skilled Senior E-Commerce Manager to join our team at MacGregor Black. As a key member of our digital commerce team, you will be responsible for driving the digital presence of our business, optimizing e-commerce platforms, and ensuring seamless customer experiences.

Key Responsibilities
  • Lead the Operation and Optimization of Our E-Commerce Website
  • Oversee Website Performance and Implement Strategies to Enhance Functionality and User Engagement
  • Drive Digital Marketing Efforts Focusing on Innovative Strategies to Attract and Retain Customers
  • Utilize Your Expertise in Digital Marketing to Improve Traffic Acquisition, Conversion, and Sales
  • Ensure a Positive and Seamless Customer Experience on All Marketplace Platforms
  • Work with Outsourced Developers to Maintain Technical Excellence and High-Quality Deliverables
  • Identify and Execute Strategies to Boost Online Trading Performance
  • Collaborate with Product Teams to Understand Product Potential, Pricing Strategies, and Effective Marketing Approaches
  • Manage All Online Activities Related to Traffic Acquisition, Sales, and Conversion
  • Analyze Market Trends and Competitor Activities to Enhance Website Performance
  • Utilize Data Analytics Tools to Track Key Performance Indicators
  • Generate Insights from Data to Drive Informed Decision-Making and Performance Improvement
  • Develop a Content Calendar and Oversee Website Content Updates, Including Product Uploads and Landing Pages
  • Ensure High-Quality Content that Drives Engagement and Conversions
  • Regularly Report on Website and Sales Performance
  • Manage and Optimize Our Presence on Online Marketplaces to Maximize Reach and Profitability
  • Oversee Technical and On-Page SEO Efforts
  • Manage and Optimize Paid Media Campaigns to Drive Traffic and Sales
  • Develop and Execute a Comprehensive Social Media Strategy to Boost Brand Awareness and Engagement
  • Create and Schedule Content, Monitor Performance, and Interact with the Online Community
  • Ensure a Seamless Customer Experience Across All Sales Channels
  • Integrate Online and Offline Sales Strategies to Optimize the Omni-Channel Model
  • Work Closely with Cross-Functional Teams, Including Marketing, Sales, and Logistics, to Align Strategies and Goals
Requirements
  • 3-5 Years' Operating at a Similar Level in Online Retail
  • Proven Experience in Driving Online Performance Through Clear Strategy and Execution
  • Experience in Digital Marketing and E-Commerce (5 Years Preferred), Managing Social Media Platforms and Strategies
  • Experience with Omni-Channel Retail Models
  • Strong Data Analysis Skills, Specifically Related to Web Traffic and Conversion
  • Entrepreneurial, Creative, and Commercial Mindset
  • Expertise in Website Optimization and SEO
  • Experience Managing Online Marketplaces
  • Excellent Written and Verbal Communication Skills for Content Creation and Community Engagement