Digital Transformation Specialist
2 days ago
**About Us**
Affinity Water, the UK's largest water-only supplier, is on a mission to redefine how we connect with our customers and communities. We serve 9 million customers across Southeast England, committed to sustainability, innovation, and safeguarding our environment.
**The Opportunity**
We are looking for a Website Project Lead to oversee the strategic transition of our website and drive continuous improvement. This role offers a chance to make a meaningful impact by delivering exceptional, user-centred digital experiences.
**Key Responsibilities**
- Lead the transition of our website to a new platform, ensuring minimal disruption and alignment with other digital platforms.
- Collaborate with internal teams (Marketing, IT, UX/UI designers) and external agencies to deliver a user-friendly, accessible website that enhances customer self-service capabilities.
- Analyse customer feedback and web analytics to identify pain points, develop actionable solutions, and improve user engagement.
- Conduct usability testing and user research to inform design decisions and enhance the customer journey.
- Monitor key performance indicators (KPIs) such as bounce rates, conversion rates, and customer satisfaction, driving continuous improvement throughout the project.
- Ensure compliance with GDPR, accessibility standards, and other regulatory requirements.
- Uphold Affinity Water's brand identity, tone of voice, and design guidelines across all web content.
**Requirements**
- Proven experience leading website projects or overseeing significant redesigns (5+ years preferred).
- Strong knowledge of CMS platforms, UX design, and responsive design principles.
- Expertise in web analytics, customer insight analysis, and developing improvement solutions.
- Familiarity with website accessibility standards and compliance, particularly within regulated environments.
- Bonus: Familiarity with front-end development (HTML, CSS, JavaScript) and technical SEO knowledge.
**What We Offer**
- A competitive salary of £60,000 - £80,000 per annum, depending on experience.
- Learning and development opportunities, including mentoring and a range of formal courses and open learning resources.
- Entry into the company annual bonus scheme.
- Annual leave from 24 days rising with length of service, and the option to purchase up to 5 extra days.
- A 'Celebration Day' in addition to public holidays that people can use to celebrate a religious festival or other occasion that is important to them.
- A generous 'double match pension scheme' that doubles the contributions you make (company contribution capped at 12%)
- We offer a range of family benefits including enhanced Maternity, Adoption, Paternity, Shared Parental Leave, Fertility Support Leave and up to 5 full or 10 half days of paid Carers Leave.
- Menopause policy and Reasonable Adjustment policy to help everyone perform at their best.
- Access to our Wellbeing Centre with support for looking after your physical and mental health.
- Discounts at a Range of Retail Outlets and on Dental and Medical Insurance through our Tap4Perks scheme.
- Up to 4 Affinity days a year to volunteer in the community.
- Life Assurance.
- Disability confident employer; if you need to apply in a different format, please contact us
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