Omnichannel Analytics Manager

5 days ago


London, Greater London, United Kingdom Vistaprint Full time
Job Title

Omnichannel Analytics Manager

Job Summary

Vistaprint is seeking an experienced Omnichannel Analytics Manager to join our team. As a key member of our data-driven marketing team, you will play a critical role in shaping our marketing strategy through data analysis and insights. Your primary focus will be on analyzing media spend decisions using Marketing Mix Modeling, attribution analysis, and lift studies to evaluate both short- and long-term campaign performance.

About the Team

Our team is dedicated to delivering high-quality products and services to small businesses around the world. We are passionate about data-driven marketing and strive to create a culture of innovation and continuous improvement.

Responsibilities
  • Analyze media spend decisions using Marketing Mix Modeling, attribution analysis, and lift studies to evaluate campaign performance
  • Develop targeted analytical approaches for meaningful insights, deconstructing business requests into clear questions
  • Prioritize projects and ensure effective delivery on time, communicating risks and dependencies to stakeholders
  • Mentor other analysts and partner closely with media experts to influence media spend planning
Requirements
  • 5+ years of experience in an analytics environment
  • Strong understanding of exploratory analysis and statistical techniques
  • Advanced technical skills in SQL (Snowflake) and visualization tools (e.g., Looker, Power BI, Tableau)
  • Excellent communication and stakeholder management skills
What We Offer

We offer a competitive salary range of $160,000 - $220,000 per year, depending on location and experience. Additionally, you will receive unlimited access to LinkedIn Learning, a comprehensive benefits package, and opportunities for professional growth and development.



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