Retention Marketing Specialist

4 weeks ago


Bath, Bath and North East Somerset, United Kingdom Future Publishing Full time

We are looking for an experienced retention marketing specialist to join our team at Future Publishing. As a key member of our marketing team, you will be responsible for driving yield and revenue, and improving lifetime value across our digital and print subscriber base.

The successful candidate will have a strong understanding of retention analytics and be confident in presenting results and recommendations to key stakeholders at all levels. They will also have a creative approach to managing solutions from start to finish and not be afraid to push boundaries.

The ideal candidate will have at least 4 years of experience in retention or CRM marketing, ideally from a subscriptions background. They will also have experience with managing multi-channel marketing campaigns, including email, and be familiar with CRM/CDP Platforms and automated digital journeys.

We offer a range of benefits, including uncapped leave, a bonus scheme, and the opportunity to purchase shares in Future. We are an equal opportunities employer and are committed to diversity and inclusion.

  • Drive yield and revenue growth through effective retention marketing strategies
  • Improve lifetime value across our digital and print subscriber base
  • Develop and implement multi-channel marketing campaigns
  • Work closely with the Head of Retention to deliver retention and engagement marketing initiatives
  • Present results and recommendations to key stakeholders


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