Marketing and Analytics Strategist

1 week ago


Bath, Bath and North East Somerset, United Kingdom Future Publishing Full time
About the Role:

We're seeking a skilled Marketing and Analytics Strategist to join our Customer Operations team at Future Publishing. Reporting into the Retention Marketing Manager, you'll play a key role in delivering an outstanding customer retention strategy across our high-profile UK News & Wealth brands.

Key Responsibilities:

Key Accountabilities:

  • Implement agreed retention marketing roadmaps to drive improvement through a test and learn approach, applying best practice.
  • Develop and execute retention and engagement marketing initiatives to reduce churn and win back customers.
  • Drive yield and revenue, and improve lifetime value across our digital and print subscriber base.

Skills and Qualifications:

  • Excellent skills in marketing and analytics, including knowledge of the latest opportunities and trends within retention marketing.
  • Able to problem solve, managing solutions from start to finish and not afraid to push boundaries.
  • Excellent copywriting skills.

What We Offer:

  • A Hybrid role from our Bath Office, working three days from the office, two from home.
  • Uncapped leave, because we trust you to manage your workload and time.
  • When we hit our targets, enjoy a share of our profits with a bonus.
  • Wellbeing support with access to our Colleague Assistant Programmes.
  • Opportunity to purchase shares in Future, with our Share Incentive Plan.

About Future Publishing:

We're 3000+ colleagues over 250+ brands speaking to 400 million people every month across the globe through websites, events and magazines. Our Future, Our Responsibility - Inclusion and Diversity at Future.

We promote diversity and inclusion not just in our recruitment processes, but everything we do.



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