Marketing Manager

4 weeks ago


Solihull, Solihull, United Kingdom Hireo Full time
Job Title: Marketing Manager - Performance Driven

Job Summary: We are seeking a highly skilled Marketing Manager - Performance Driven to join our team at Hireo. The successful candidate will be responsible for developing and implementing comprehensive performance-driven marketing strategies to enhance customer acquisition and engagement.

Key Responsibilities:

* Develop and implement comprehensive performance-driven marketing strategies to enhance customer acquisition and engagement.
* Conduct thorough market research to identify target audiences, competitor strategies, and emerging trends in the EdTech domain.
* Oversee multichannel campaigns encompassing digital advertising, social media, SEO/SEM, and email marketing to generate leads and conversions.
* Monitor campaign performance and optimise tactics based on analytic insights to ensure exceptional ROI.
* Collaborate with content teams to develop compelling marketing materials and maintain brand consistency across platforms.
* Regularly report on campaign metrics to stakeholders highlighting areas of success and opportunities for improvement.

Requirements:

* Proven experience in performance-based marketing management ideally within the EdTech industry or related sectors.
* Demonstrated success in devising and executing data-driven marketing strategies with a focus on customer acquisition.
* Strong analytical skills for interpreting marketing data and refining campaign performance.
* Proficiency in digital marketing channels including social media, SEO/SEM, email campaigns, and content marketing.
* Exceptional communication skills to convey campaign results effectively to various stakeholders.

Benefits:

* Competitive base salary with On-Target Earnings (OTE) ranging from £40,000 to £100,000 based on performance.
* Performance-based incentives including bonuses tied to successful marketing campaigns.
* A dynamic and innovative work environment offering the chance to shape the future of EdTech marketing.
* A competitive salary and extensive benefits package with ample opportunities for career growth.
* A commitment to work-life balance and a supportive company culture fostering professional development.

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