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Marketing Director

2 months ago

Taunton, Somerset, United Kingdom Sassi Holford Full time

Sassi Holford, a renowned international bridal and womenswear design company, is seeking a highly skilled Marketing Manager to drive the brand's marketing strategy and execute campaigns that engage and inspire its audience.

About the Role

The successful candidate will be responsible for developing and implementing a comprehensive marketing strategy that showcases the brand's elegance and sophistication. This will involve working closely with the in-house Digital Marketer and marketing suppliers to meet the brand development objectives set by the Directors.

Key Responsibilities

  • Develop and execute marketing strategies for both Womenswear and Bridal, targeting both B2C and B2B audiences
  • Manage marketing budgets and ensure effective ROI
  • Provide creative direction for all marketing activity, ensuring consistency with the brand's tone and style
  • Execute digital and PR campaigns, including planning and organisation of photoshoots and events
  • Evaluate marketing performance and provide insights for future strategy development

Requirements

  • Significant experience in digital and traditional marketing, with a proven track record of success
  • Strong strategy development and implementation skills
  • Creative flair and attention to detail
  • Ability to work under pressure and meet deadlines
  • Experience in the fashion or luxury sectors is highly desirable

What We Offer

  • A competitive salary reflecting experience and expertise
  • 28 days paid holiday per year, inclusive of Bank Holidays
  • AXA Private Healthcare
  • Nest workplace pension scheme