Business Development Manager

1 week ago

Bracknell, Bracknell Forest, United Kingdom Parkside Recruitment Full time

Key Responsibilities:

The role of the Business Development Manager is to achieve Miimo's commercial objectives through effective account management of the Franchised Dealer Network. This will involve working closely with dealers to develop strong manufacturer/dealer partnerships, offering dealers the necessary support and guidance in delivering their mutual objectives.

Main Responsibilities:

  • Provide the primary personal link between the Dealers and create a proactive working environment and partnership with the dealers at all levels.
  • Develop a strategy to increase Market Share and work in conjunction with high-performing robotic dealers to create a best practice guide.
  • Organise and run regional dealer meetings to share updates, training and coaching refreshers, helpful tips, and shortcuts.
  • Develop and promote the HRGC Multi-Miimo pitch package for RFU clubs.
  • Support ASMs through coaching at Sales Meetings on updates and sales best practices.
  • Support dealers on Sales & Marketing Strategy so every dealer has a 12-month plan – Building Consideration and Awareness in the dealer's territory.
  • Work closely with newly appointed dealers to familiarise them with the robotic products.
  • Liaise with other HME branches on sales developments.
  • Support Corporate Sales Manager to secure sales into major corporate accounts.
  • Work together with the Customer & Area Sales Manager team to resolve complex customer issues.
  • Have an in-depth knowledge of Miimo from a sales (feature and benefits) and technical point of view so training and coaching refreshers, helpful tips, and shortcuts can be delivered with credibility.
  • Provide in-dealer coaching on installation.
  • Manage and motivate franchised dealer staff at all levels to consistently provide customers with excellent customer service and to achieve overall divisional objectives.
  • Liaise, plan, and assist with local promotions, shows, and PR and utilise the national show programmes to the best advantage of the product groups in the area and nationally.
  • Increase sales nationally in line with the growth strategy through the Five P's: 1. People 2. Price 3. Promotion 4. Placement 5. Product.

Qualifications, skills, and experience:

The ideal candidate will have relevant experience in a similar role, good communication and interpersonal skills, experience in selling and achieving commercial targets, and experience in collaborating with a team to achieve set objectives. Analytical skills to collate and present relevant data are also required, as well as an understanding of the dealer business or distributor sector.

Proficient in Excel, intermediate in Word and PowerPoint, and a full driving license with the commitment to travel extensively are also essential. The ability to undertake frequent overnight stays away is also required.

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