Beverage Industry Strategist

3 days ago


Hemel Hempstead, Hertfordshire, United Kingdom Britvic Full time

We're constantly refreshing and reimagining our business to stay innovative and evolving while staying true to our vision – to be the most dynamic soft drinks company, creating a better tomorrow.

Job Overview

In this role, you will play a pivotal part in driving category growth and brand success within the Food & Beverages industry as a Category Executive.

You'll collaborate closely with the Senior Category Manager to create and execute category plans that drive growth for our customers, gain competitive advantage for our brands, and enhance Britvic's reputation.

Key Responsibilities
  1. Support the development of 18-month rolling category plans with allocated customers, ensuring effective prioritization of multiple customer initiatives.
  2. Execute strategies to maximize range, primary space, location, availability, and macro space, incorporating all category growth levers.
  3. Input to the creation of distribution, range, and space targets by customer, regularly measuring progress against market maps.
  4. Support the development of category selling stories and tailor them for specific customers, incorporating shopper/consumer insights.
  5. Champion customer-specific data, especially loyalty data, to add value to initiative development.
  6. Assist in the delivery of category-building initiatives with and through customers.
Benefits

This role offers a competitive salary of £45,000 - £55,000 per annum, depending on experience, plus a range of benefits including better work-life balance due to our hybrid working arrangements.



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