SaaS Marketing Leader

3 weeks ago


Chester, Cheshire, United Kingdom We Are Adam Full time
About the Role

We Are Adam is looking for a talented SaaS Marketing Leader to join our team. The successful candidate will be responsible for developing and implementing a comprehensive marketing strategy that drives business growth and enhances market share.

The ideal candidate will have a deep understanding of the SaaS industry and a proven track record of success in driving marketing initiatives that boost brand visibility and drive lead generation. They will also possess excellent communication skills, the ability to present information effectively to senior management, and a strong analytical mind.

Key Responsibilities:

  • Develop and execute a robust marketing strategy that aligns with the company's objectives.
  • Gather and analyse market data to inform marketing decisions and strategies.
  • Build and maintain strong relationships with key stakeholders, including media, customers, and partners.
  • Manage and allocate the marketing budget to ensure effective and efficient use of resources.

Requirements:

  • Degree in marketing, communications, or a related discipline.
  • Proven experience in a marketing role within the SaaS sector, Tech or Business to Business space.
  • Proven experience in conducting market research and analysis to shape marketing strategies and approaches.
  • Demonstrable experience in developing and expanding digital marketing channels, including social media (such as LinkedIn), email marketing, and search engine optimisation.
  • Strong analytical skills to assess and report on the impact of marketing activities.

Salary: £62,000 - £72,000 per annum, based on location and experience.



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