Global CRM Marketing Specialist

1 day ago


London, Greater London, United Kingdom Dept Full time

At Dept, we're looking for a skilled Global CRM Marketing Specialist to join our eBay Inhouse team. As an embedded member of eBay's global Lifecycle Marketing Team, you will be responsible for creating and executing customer-facing Lifecycle Marketing (CRM) campaigns to support eBay's strategic focus categories globally.

This role requires a customer-centric approach, working cross-functionally to develop, implement, and track the performance of recurring, trigger-based lifecycle marketing campaigns. You will support work towards increasing the Customer Lifetime Value (CLV) of users by driving adoption, engagement, and retention within strategic categories on eBay.

Your key responsibilities will include:

  • Building and launching personalized customer experiences globally for category-specific products and features on eBay
  • Creating and executing end-to-end lifecycle CRM campaigns, including developing high-quality creative assets and supporting audience segmentation and targeting efforts
  • Ensuring seamless execution and launch of customer-facing campaigns, owning project timelines, and tracking campaign development
  • Adopting an innovate-and-iterate mindset to support data-driven hypotheses in creation and iteration of campaigns

We offer a competitive salary of $85,000 - $115,000 per annum, depending on experience. Additional benefits include 26 days' holiday exclusive of bank holidays, mental health support, company pension scheme, flexible working policy, and more.



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