Award-Winning CRM Strategist
3 weeks ago
Motorway: A Leading Used Car Marketplace
Founded in 2017, Motorway has revolutionized the experience of selling a car through its award-winning online-only platform.
About the Role
We are seeking an experienced and talented Senior CRM Manager to support the Head of CRM in developing and executing our CRM and lifecycle strategy. The ideal candidate will have a strong understanding of CRM, product, and customer experience.
The Perfect Candidate
- Will have a proven track record of success in managing executive(s) and delivering technology-powered customer engagement strategies.
- Is able to define and implement data-informed CRM strategies, leveraging data and insights for segmentation, targeting, messaging, and campaign adaptation across different segments.
- Can manage and execute lifecycle journeys and marketing campaigns that deliver excellent customer interactions across multiple touchpoints.
- Has experience collaborating with product and engineering teams to drive innovation and growth.
- Is comfortable adapting priorities quickly in response to in-market changes.
- Has analytical skills and can articulate the quantitative and qualitative impact of our efforts.
- Is proficient in CRM tools (ideally Braze) and multi-channel lifecycle journeys.
- Has strong verbal and written communication skills and can effectively advocate CRM's vision and strategy.
What You'll Get
- A competitive salary of £80,000 - £110,000 per year.
- Stock options.
- Annual learning budget.
- BUPA health insurance.
- Discounted dental and gym membership through BUPA.
- OnHand volunteering membership and one paid volunteering day per year.
- Hybrid working from home (approximately 1-2 days in the office a week).
- Pension scheme.
- Motorway car leasing scheme.
- Enhanced parental leave.
- Regular social events.
- Cycle to work scheme.
We're Committed to Equality
Motorway is committed to equality of opportunity for all employees. We welcome applications from individuals regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief, and marriage and civil partnerships.
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