Digital CRM Strategist

4 weeks ago


London, Greater London, United Kingdom Recraft, Inc. Full time
About Recraft, Inc.

We're a forward-thinking company shaping the future of content creation with AI. Our team is driven by innovation and a passion for excellence.

Job Title: Digital CRM Strategist

Estimated Salary: $120,000 - $180,000 per year

Key Responsibilities
  1. Develop and Execute CRM Strategy: Design and implement an effective customer relationship management strategy to maximize customer lifetime value.
  2. Create Targeted Marketing Campaigns: Develop data-driven marketing campaigns to enhance customer engagement, retention, and loyalty.
  3. Capture and Analyze Customer Data: Manage CRM systems, collect accurate and timely customer data, and analyze it to inform marketing and product decisions.
  4. Drive Cross-Functional Initiatives: Collaborate with marketing, sales, and product teams to drive cross-functional initiatives and achieve business goals.
  5. Ensure Compliance: Guarantee adherence to data privacy regulations.
Requirements
  1. CRM Management Experience: Proven track record in CRM management, preferably in SaaS, e-commerce, or tech companies.
  2. CRM Software Proficiency: Familiarity with CRM software and marketing automation tools.
  3. Analytical Skills: Strong analytical skills to interpret complex data sets and derive actionable insights.
  4. A/B Testing and Optimization: Experience with A/B testing and optimization techniques.
  5. Customer Segmentation: Knowledge of customer segmentation, personalization, and lifecycle marketing strategies.
  6. Project Management: Excellent project management skills and attention to detail.
  7. Data Analytics: Familiarity with data analytics and business intelligence tools.
Benefits and Opportunities
  1. Professional Growth: Opportunities for professional growth and development within our innovative company.
  2. Exciting Projects: The chance to work on exciting projects that make a significant impact on our brand.


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