Head of Customer Retention and Brand Strategy

4 weeks ago


London, Greater London, United Kingdom https:jobs-redefined.cositemap Full time

This role is a key part of our team at Gopuff, where we're dedicated to delivering convenience and predictability to our customers. As the Head of Customer Retention and Brand Strategy, you'll be responsible for developing and executing our CRM strategy, focusing on customer life cycles and personalized messaging across multiple channels.

You will:

  • Develop and refine our CRM strategy, leveraging data and personalization to enhance customer engagement and retention.
  • Lead the execution of targeted CRM campaigns, working closely with cross-functional teams to drive CRM and brand success.
  • Build and strengthen our brand, aligning strategies with our growth objectives.
  • Collaborate with teams to drive customer engagement and retention, using data to inform our approach.

You'll have:

  • Proven experience in a senior CRM or brand strategy role, with a track record of developing and executing successful CRM strategies.
  • Hands-on experience with Braze for setting up and optimizing customer communication.
  • Expertise in customer lifecycle management, campaign personalization, and brand development.
  • Strong analytical skills, with the ability to translate data into actionable insights and strategy.

Benefits:

  • Company RSUs (Company Shares)
  • Private Medical + Dental cover
  • Annual performance appraisal and bonus
  • Employee Discount + FAM membership
  • Career growth opportunities

Gopuff is an equal employment opportunity employer, committed to an inclusive workplace where we do not discriminate on the basis of race, sex, gender, national origin, religion, sexual orientation, gender identity, marital or familial status, age, ancestry, disability, genetic information, or any other characteristic protected by applicable laws.



  • London, Greater London, United Kingdom goPuff Full time

    As the Head of Customer Retention at goPuff, you will be responsible for developing and executing a comprehensive CRM strategy that drives customer engagement and retention. This includes strategizing and executing targeted campaigns, building and strengthening the goPuff brand, and collaborating with cross-functional teams to drive CRM and brand success.Key...


  • London, Greater London, United Kingdom goPuff Full time

    Job Summary:As the Head of Retention at goPuff, you will be responsible for developing and executing a comprehensive CRM strategy that drives customer engagement and retention. This role requires a strong understanding of customer lifecycle management, campaign personalisation, and brand development.Key Responsibilities:Develop and execute a CRM strategy...


  • London, Greater London, United Kingdom Illuminate Recruitment Ltd Full time

    Head of Customer RetentionWe are seeking an experienced Head of Customer Retention to join our team at Illuminate Recruitment Ltd. As a key member of our marketing team, you will be responsible for designing and executing a comprehensive customer engagement and retention strategy.Key Responsibilities:- Develop and implement data-driven customer retention...


  • London, Greater London, United Kingdom The Change Partners - Global talent specialists for a connected world Full time

    Head of Loyalty Job DescriptionThe Change Partners is seeking a seasoned professional to lead the development and implementation of a comprehensive customer loyalty programme for a leading travel brand. As Head of Loyalty, you will be responsible for creating a programme that drives customer engagement, retention, and growth.Key Responsibilities:Design and...


  • London, Greater London, United Kingdom HEAD OFFICE Full time

    Job Title: Head of Brand and DigitalThis is a key role within our organisation, responsible for developing and executing a comprehensive customer acquisition strategy aligned with our customer plan and overall brand and customer strategy.Key Responsibilities:Lead a team of digital marketing specialists to develop channel centres of excellence and drive...


  • London, Greater London, United Kingdom Salt Full time

    Job DescriptionAt Salt, we are seeking a seasoned professional to lead our Customer Retention and Loyalty efforts. As the Head of Customer Retention and Loyalty, you will be responsible for developing and executing a comprehensive strategy to drive customer loyalty and retention.Key Responsibilities:Develop and execute a retention strategy to drive...


  • London, Greater London, United Kingdom Illuminate Recruitment Ltd Full time

    Job DescriptionWe are seeking a seasoned professional to lead our customer retention efforts. As the Head of Customer Retention Marketing, you will be responsible for designing and executing a comprehensive customer engagement and retention strategy, leveraging data analytics and customer insights to enhance customer satisfaction, increase loyalty, and boost...


  • London, Greater London, United Kingdom https:jobs-redefined.cositemap Full time

    Transform Customer Experience and Drive Brand GrowthAs the Head of Brand Management at Gopuff, you will play a pivotal role in shaping the company's CRM strategy and brand identity. Your expertise will be instrumental in developing and executing targeted campaigns that drive customer engagement and retention.Key Responsibilities:Develop and execute a...


  • London, Greater London, United Kingdom DTC Jobs Full time

    Job DescriptionWe are seeking a seasoned Customer Retention Strategy Manager to join our team at DTC Jobs.This is a part-time, freelance position requiring 20 hours per week in the CET timezone. As a Customer Retention Strategy Manager, you will play a crucial role in developing and executing a comprehensive customer retention strategy.Your key...


  • London, Greater London, United Kingdom Fuel Ventures Full time

    Cult Mia is a pioneering online luxury fashion marketplace driven by innovation and sustainability. With an unwavering commitment to curating unique, values-driven collections, we're reshaping the industry.We're on a mission to give luxury shoppers unparalleled access to limited edition, global fashion while ensuring all products and brands meet our...


  • London, Greater London, United Kingdom Salt Full time

    Job Title: Director of Customer Retention and LoyaltyJob Description:We are seeking a highly experienced Director of Customer Retention and Loyalty to join our team at Salt. As a key member of our digital function, you will be responsible for driving international CRM and loyalty strategies to drive business success.Key Responsibilities:Develop and execute...


  • London, Greater London, United Kingdom Chip UK Full time

    Head of Brand and Content StrategyWe are seeking a seasoned brand and content leader to join our high-performing marketing team at Chip UK in London. As the Head of Brand and Content Strategy, you will be responsible for developing and executing a comprehensive brand strategy that drives engagement and growth.Key Responsibilities:Develop and implement a...


  • London, Greater London, United Kingdom Harmonic Operations™ | Certified B Corp Full time

    Job DescriptionHarmonic Operations is seeking a skilled CRM & Retention Manager to elevate customer experience and drive business growth.Our client is a leading emerging F&B brand, rapidly expanding its customer base and seeking a motivated professional to develop and implement customer retention strategies.Key Responsibilities:Develop and execute customer...


  • London, Greater London, United Kingdom Fuel Ventures Full time

    Cult Mia is a leading online luxury fashion marketplace, renowned for curating unique, values-driven collections that set it apart from the rest. Our mission is to provide luxury shoppers with access to limited edition, global fashion, ensuring that all products and brands are sustainably and ethically vetted.We are now seeking a CRM and Retention Executive...


  • London, Greater London, United Kingdom Deciphera Pharma Full time

    Job Title: Head of BrandDeciphera Pharma is seeking a highly skilled and experienced Head of Brand to lead our brand strategy and development efforts. As a key member of our team, you will be responsible for driving business growth and revenue through effective brand management.Key Responsibilities:Develop and implement brand strategies to drive business...


  • London, Greater London, United Kingdom HEAD OFFICE Full time

    Head of Brand and Digital StrategyDrive customer acquisition and develop channel centres of excellence by leading a team of digital marketing specialists. Oversee marketing campaigns, enable a customer-focused mentality, and drive accountability for marketing ROI. Collaborate with e-commerce teams to optimise the customer journey and improve website user...


  • London, Greater London, United Kingdom The Change Partners - Global talent specialists for a connected world Full time

    Job DescriptionThe Change Partners are currently working with a well-known Travel brand who are transforming and growing their marketing teams, currently looking to hire a Head of Loyalty on a fixed-term-contract, possible to extend.The Head of Loyalty will be responsible for strategising and delivering a brand new loyalty programme to travel customers.This...

  • Head of CRM

    3 weeks ago


    London, Greater London, United Kingdom goPuff Full time

    About the Role:Gopuff is seeking a seasoned professional to lead our CRM and brand strategy efforts. As the Head of CRM & Brand, you will be responsible for developing and executing a comprehensive CRM strategy that drives customer engagement and retention. This includes strategizing and executing targeted campaigns, building and strengthening our brand...


  • London, Greater London, United Kingdom Fuel Ventures Full time

    Cult Mia is a leading online luxury fashion marketplace that stands out by curating unique, values-driven collections. Our mission is to give luxury shoppers access to limited edition, global fashion, safe in the knowledge that all products and brands are sustainably and ethically vetted.We are now looking to expand the Marketing team, responsible for...


  • London, Greater London, United Kingdom Lastminute Group Full time

    Job Title: Head of BrandWe are seeking a highly skilled and experienced Head of Brand to join our team at Lastminute Group. As a key member of our marketing team, you will be responsible for developing and executing comprehensive brand strategies that drive business growth and brand awareness.The ideal candidate will have a proven track record of leveraging...