Digital Strategy Director
3 weeks ago
Drive customer acquisition and develop channel centres of excellence by leading a team of digital marketing specialists. Oversee marketing campaigns, enable a customer-focused mentality, and drive accountability for marketing ROI. Collaborate with e-commerce teams to optimise the customer journey and improve website user experience. Provide regular reports to leadership teams, highlighting key performance metrics and insights.
Key Responsibilities:
- Develop and implement digital marketing strategies to drive customer acquisition and engagement
- Lead a team of digital marketing specialists to deliver high-impact marketing campaigns
- Collaborate with e-commerce teams to optimise the customer journey and improve website user experience
- Provide regular reports to leadership teams, highlighting key performance metrics and insights
About the Role:
This exciting opportunity is for a highly motivated and experienced digital marketing professional to lead our brand and digital strategy. As Head of Brand and Digital Strategy, you will be responsible for developing and implementing digital marketing strategies to drive customer acquisition and engagement. You will lead a team of digital marketing specialists to deliver high-impact marketing campaigns and collaborate with e-commerce teams to optimise the customer journey and improve website user experience.
Requirements:
- Proven experience in digital marketing and strategy
- Strong leadership and team management skills
- Excellent communication and presentation skills
- Ability to work collaboratively with cross-functional teams
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