In-Funnel Marketing Manager

4 days ago


Edinburgh, Edinburgh, United Kingdom Pivotal London Full time
Job Description

We are seeking a highly skilled In-Funnel Marketing Manager to join our team at Pivotal London. This role offers the chance to work with a leading global travel brand, driving revenue and growth through effective lifecycle marketing.

As a key member of our marketing team, you will be responsible for developing and executing strategic lifecycle communications programs that drive engagement, retention, and revenue.

Key Responsibilities:
  • Develop and execute strategic lifecycle communications programs that drive engagement, retention, and revenue.
  • Campaign Execution: Design and deliver email and push marketing strategies to boost engagement, retention, and repeat sessions.
  • Performance Optimisation: Forecast, analyse, and optimise campaigns to meet targets and deliver quantifiable impact.
  • Cross-Functional Collaboration: Partner with Product, Engineering, Design, and Data teams to create compelling, data-driven lifecycle communications.

The ideal candidate will have extensive experience in lifecycle marketing, email and push marketing, and campaign management. Strong analytical skills and proficiency in ESPs (e.g., Braze) are essential.

Salary: £90,000 - £110,000 per annum.



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