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Digital Marketing Director

2 months ago

Haddenham, Buckinghamshire, United Kingdom McCormick Full time

Job Title: Digital Marketing Director

Job Summary:

Mccormick & Company is seeking a visionary Digital Marketing Director to lead the development and execution of a comprehensive digital marketing strategy. This role will be pivotal in shaping our digital marketing strategy, optimizing customer engagement through innovative campaigns, and leveraging data analytics to drive business growth.

Key Responsibilities:

  • Develop and execute a digital marketing strategy that aligns with the company's overall objectives.
  • Lead the implementation of the digital marketing transformation blueprint for EMEA, including the launch of new websites, digital shelf optimization, and the definition of end-user journeys.
  • Collaborate with cross-functional teams to create integrated campaigns that deliver a consistent and engaging brand message across all digital channels.
  • Oversee the selection, engagement, and management of external agency partners and other third-party service providers.
  • Work with media teams to allocate marketing budgets and resources efficiently to maximize impact and achieve marketing and sales targets.
  • Provide executive leadership with insights and analysis on digital marketing trends, competitor activities, and market opportunities.

Requirements:

  • Bachelor's or master's degree in Marketing, Digital Media, Business Administration, or a related field.
  • Extensive experience in digital marketing, with a proven track record of developing and executing successful digital marketing strategies in a dynamic business environment.
  • Strong leadership skills, with experience leading digital marketing teams and fostering a collaborative, innovative, and results-oriented work culture.
  • Excellent analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions to optimize marketing strategies.
  • Outstanding communication and interpersonal skills, capable of engaging effectively with all levels of the organization and building strong external partnerships.

Work Environment:

Office/Hybrid

Mccormick & Company is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, colour, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

As users of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies.

Why Work at McCormick?

United by flavor. Driven by results.

As a McCormick employee, you'll be empowered to focus on more than your individual responsibilities. You'll have the opportunity to be part of something bigger than yourself—to have a say in where the company is going and how it's growing.

Between our passion for flavor, our 130-year history of leadership and integrity, the competitive and comprehensive benefits we offer, and our culture, which is built on respect and opportunities for growth, there are many reasons to join us at McCormick.