Digital Content Manager

21 hours ago


Saint Andrews, Fife, United Kingdom Scotsman Full time

About Us:

The Scotsman Group is Scotland's largest and most diverse hospitality group, with a collection of over 40 venues across Scotland.

As a Digital Content Manager, you will be responsible for creating engaging content and managing social media channels for multiple hospitality venues in St Andrews and Broughty Ferry. Your role will involve capturing high-quality photos and videos to showcase the brand to our customer base.

This position requires strong editing skills and an understanding of current digital marketing trends. You must be able to work effectively with the Operations team to ensure consistent and high-quality content. Collaboration with the group marketing team is also essential to agree on content pillars and milestones for each venue.

Salary: £28,000 - £32,000 per annum

Key Responsibilities:

  • Management of social media posting for multiple hospitality venues within the specified location.
  • Capturing and creating high-quality photos and videos that reflect the brand's aesthetic.
  • Editing reels and short video content using current digital marketing tools.
  • Engaging with customer comments and utilizing customer-generated content.

Requirements:

  • A degree in marketing or communication / HND equivalent preferred but not essential depending on experience.
  • An active understanding of hospitality marketing and up-to-date knowledge of digital marketing tools.
  • An understanding of applied social media marketing, specifically Instagram and TikTok.
  • A keen eye for aesthetics and the ability to capture and create clear, well-lit photos and videos.

Benefits:

  • Wagestream – Stream up to 40% pay as it is earned and set automatic savings to support your financial wellbeing.
  • 30% off food and cinema tickets in all of our venues across Scotland.
  • Hotel and Apartment discounts.
  • Flexible working opportunities.
  • Career development through our Scotsman Steps training programme.


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