Digital Commerce Leader

22 hours ago


Oakham, Rutland, United Kingdom Woolroom Full time

At Woolroom, we are committed to providing eco-friendly, premium, and high-quality wool bedding products. As a Global Ecommerce Strategist, you will be responsible for developing and implementing online marketing, sales, and operations strategies to drive online sales growth and improve our digital presence.

Job Description:
  • Platform Management: Optimize the Shopify Plus platform for our store's needs, ensuring technical aspects like API integrations, promo/discount engine management, plugins, and other tools enhance website functionality.
  • Strategy Development: Develop and implement online marketing, sales, and operations strategies, setting clear objectives for traffic growth, sales targets, customer acquisition, and retention.
  • Inventory and Order Management: Coordinate with the supply chain and logistics team to manage inventory levels, category and product listing management, order fulfilment, and shipping processes.
Key Responsibilities:
  • Conversion Rate Optimisation (CRO): Improve user experience through design and functionality enhancements, streamline checkout processes, optimize product pages, and ensure site mobile-friendliness.
  • A/B Testing: Systematically test different web page versions or elements to identify higher conversion rates.
  • Customer Feedback: Gather and act on customer feedback to improve the user experience.

This role requires 5+ years of global eCommerce operations management experience, with a strong understanding of Shopify Plus platforms, digital marketing, and merchandising strategies. The ideal candidate will have excellent project management skills, analytical abilities, and communication skills to work effectively with cross-functional teams.



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