Marketing Automation Strategist
3 weeks ago
Description:
We are seeking a skilled Marketing Automation Strategist to join our team at ConvaTec. As a Marketing Automation Strategist, you will be responsible for developing and implementing marketing automation strategies to drive lead generation, customer engagement, and revenue growth.
Key Responsibilities:
• Develop and implement marketing automation strategies to drive lead generation, customer engagement, and revenue growth
• Manage and execute end-to-end marketing automation campaigns, including segmentation, email marketing, lead nurturing, and scoring
• Collaborate with cross-functional teams to integrate marketing automation into broader marketing and sales initiatives
• Utilize marketing automation tools to create and manage workflows, drip campaigns, and personalized customer journeys
• Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of marketing automation efforts and make data-driven recommendations for improvement
Requirements:
• Proven experience in marketing automation, with a track record of successful strategy implementation
• In-depth knowledge of marketing automation platforms and tools
• Experience in medium to large matrix organizations through periods of transformation
• Expert in data-led digital marketing with extensive experience
• Strong analytical skills and the ability to translate data into requirements and actionable insights
What We Offer:
• A dynamic and supportive work environment
• Opportunities for professional growth and development
• A competitive salary and benefits package
How to Apply:
If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application, including your resume and a cover letter, to [insert contact information].
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