Marketing Director, Nicorette UK/I

4 weeks ago


High Wycombe, Buckinghamshire, United Kingdom Kenvue Full time

About the Role

We are seeking an experienced Marketing Manager to join our Consumer business in the UK/Ireland. As a key member of the Marketing Team, you will be responsible for driving the NICORETTE brand across the region, with a focus on delivering excellent execution and meeting business targets.

Key Responsibilities

  • Drive the growth of NICORETTE as a priority brand across UK/Ireland, delivering excellent execution and meeting business targets.
  • Full accountability for delivering the in-year full P&L and share targets, as well as shaping Nicorette UK/Ire Yr2-Yr3 local plans.
  • Work closely with the Global segment leads and the EMEA Deployment Leader to drive excellence in execution for Nicorette in UK/Ireland.
  • Partner with the Smoking Cessation Squad Director to input into communication and commercial innovation needs.
  • Lead media planning and digital first initiatives across UK/Ire.
  • Activate content & communication plans and have a deep understanding of consumer insights.
  • Collaborate with commercial teams to address challenges and build differentiated plans to unlock category growth with key retail partners.
  • Use analytical skills to shape and size commercial and Innovation opportunities.
  • Collaborate with cross-functional partners to deliver excellent end-to-end execution.

Requirements

  • An experienced Marketing Manager level with a strong track record of performance in a matrixed organisation.
  • Degree level educated or equivalent experience and brand management experience in an FMCG environment.
  • People management experience essential, responsible for coaching and developing talent.
  • Experience developing and activating content & communication plans, including media strategy and deployment, data-driven marketing and a deep understanding of customer and retailer requirements.
  • Strong commercial and financial acumen, including P&L development.

About Kenvue

Kenvue is a global house of iconic brands, built on over a century of heritage and rooted in science. We're passionate about insights, innovation, and committed to delivering the best products to our customers. Our global team is made up of 22,000 diverse and brilliant people, passionate about making a difference in the lives of millions of people every day.



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