Sales and Marketing Representative

7 days ago


Stockport, Stockport, United Kingdom The Cocktail Co Full time
Job Description

About The Cocktail Co

The Cocktail Co is a dynamic and rapidly growing company in the premium ready-to-drink cocktails market. We're seeking a highly skilled and experienced Senior Sales and Account Manager to drive our ambitious expansion plans across the on-trade sector in the North West and beyond.

Key Responsibilities

  • Research and identify target on-trade establishments (bars, pubs, restaurants) to sell the company's range of ready-to-drink cocktails, starting locally and then expanding further afield.
  • Plan and visit target establishments, showcasing the product range through demonstrations, and process new accounts/orders.
  • Meet monthly targets for new accounts created and sales within those accounts.
  • Retail and grow the existing customer base by maintaining strong business relationships and managing all aspects of new accounts.
  • Provide regular contact, training, point-of-sale support, and promotional updates to accounts.
  • Track all client communications and visit details in a CRM system.
  • Work closely with the production team on sales forecasts.
  • Represent the company professionally and approachably in the market.
  • Understand market trends, competitors, and key drivers to keep the company relevant.
  • Support trade events and exhibitions.

Requirements and Skills

  • Natural brand ambassador with a charismatic, enthusiastic personality suited for field sales.
  • Specialist knowledge of the drinks industry, products, and on-trade market.
  • Extensive sales experience in the industry and ability to close sales and manage client relationships.
  • Proven ability to hit sales targets.
  • Excellent customer service skills.
  • Self-motivation, time management, and organizational skills.
  • Proficiency with Microsoft Excel, CRM software, and other computer applications.
  • Strong communication and relationship-building abilities.
  • Belief in and passion for the company's products.
  • Full clean UK driving license, over 18 years old, based in Greater Manchester/Cheshire/North West area.
  • Established network of contacts within the drinks industry.
  • At least 5 years of sales experience.
  • Access to own vehicle (preferred).


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