Regional Marketing Lead for Growth Platforms

3 weeks ago

Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

Regional Marketing Lead for Growth Platforms

Location: Haddenham, UK

In this pivotal role, you will report directly to the Director of Growth Platforms for the EMEA region, spearheading the strategic direction for our Herbs, Spices, and Seasonings portfolio. Your primary responsibility will be to craft and execute a comprehensive three-year strategy that encompasses both product innovation and renovation. Collaborating closely with local marketing teams, you will pinpoint growth opportunities and work alongside cross-functional teams, including Commercialization, Insights, Design, Research & Development, Supply Chain, and Culinary, as well as external partners when necessary, to create scalable and effective plans that enhance McCormick's sales, market share, and profitability.

Insights & Analytics:

  • Utilize ongoing business analytics to evaluate category and new product development performance across the EMEA landscape.
  • Act as the consumer insights authority for your designated focus areas, leveraging current consumer trends and research.
  • Collaborate with the Insights & Analytics team to transform data and research into actionable insights, identifying opportunities for category innovation and renovation.
  • Support post-evaluation of new product development and renovation with actionable insights, integrating learnings into future strategies.
  • Prepare and deliver regular business presentations to key stakeholders and senior leadership across local markets and regional and global teams.

Strategic Planning:

  • Lead the formulation of a three-year strategy for Herbs, Spices, and Seasonings, shaping the product pipeline and activation plans for your areas while contributing to the annual EMEA regional brand strategies.
  • Oversee the development and execution of innovation and renovation initiatives through all stages, ensuring stakeholder alignment throughout the process.
  • Contribute to the preparation of quarterly global innovation updates for senior leadership.
  • Support sustainability initiatives to meet corporate goals.
  • Serve as the key regional representative for your portfolio, coordinating with global teams as necessary.

Commercial Responsibilities:

  • Accountable for achieving set innovation targets with profit and loss responsibilities.
  • Engage in product lifecycle management, driving efficiencies through simplification.
  • Collaborate closely with category management, sales, and omnichannel representatives to define optimal channel strategies.

Leadership and Team Development:

  • Manage a team of two experienced professionals, empowering them to lead their respective areas and maximize their potential.
  • Oversee workload and priorities for the team, balancing resources as necessary.
  • Effectively manage short-term priorities alongside long-term objectives.
  • Exhibit active listening and collaboration with key stakeholders, determining appropriate action plans and influencing teams to align with priorities.

CANDIDATE PROFILE:

  • Demonstrated success in FMCG innovation and brand-building at a relevant level.
  • Strong line management experience, fostering team growth and development.
  • Data-driven and analytical mindset, proficient in utilizing tools such as Nielsen, Kantar, and Google Trends for analysis.
  • Comprehensive marketing experience, understanding the broader context and influence of various marketing strategies.
  • Consumer-focused approach, prioritizing consumer insights from market research and trends data.
  • Expertise in new product development and renovation, with a clear vision for category growth.
  • Ownership mentality, treating your area as a business and actively engaging in its growth.
  • Strong project leadership skills, adept at managing multiple projects and prioritizing effectively.
  • Collaborative team player, building strong relationships across departments within EMEA.
  • Positive and energetic attitude, driving platform growth with enthusiasm.
  • Entrepreneurial mindset, challenging the status quo and fostering innovative thinking.
  • Passion for food, continually seeking inspiration in the culinary world.

As an Equal Opportunities employer, McCormick is committed to a diverse workforce.

  • Regional Marketing Lead for Growth Platforms

    3 weeks ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Regional Marketing Lead for Growth Platforms Company: McCormick & Company As the Regional Marketing Lead for Growth Platforms, you will report directly to the Director of Growth Platforms for the EMEA region. Your primary responsibility will be to spearhead the strategic direction for our Herbs, Spices, and Seasonings portfolio across the EMEA...

  • Regional Marketing Lead for Growth Platforms

    3 weeks ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Regional Marketing Lead for Growth PlatformsLocation: Haddenham, UK In this pivotal role, you will report directly to the EMEA Growth Platforms Director, taking charge as the regional authority for the Herbs, Spices, and Seasonings strategy across the EMEA market. Your primary responsibility will be to spearhead the formulation and execution of a...

  • Regional Marketing Lead for Growth Platforms in EMEA

    3 weeks ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Regional Marketing Lead for Growth Platforms in EMEA Company: McCormick & Company As the Regional Marketing Lead for Growth Platforms, you will play a pivotal role in shaping the strategy for Herbs, Spices, and Seasonings across the EMEA region. Reporting to the EMEA Growth Platforms Director, your primary focus will be to develop a comprehensive...

  • EMEA Marketing Manager Growth Platforms Lead

    3 days ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Job SummaryWe are seeking a highly experienced and skilled Marketing Manager to lead our growth platforms in the EMEA region. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive business growth and profitability.Key ResponsibilitiesLead the development and implementation of marketing strategies to...

  • EMEA Marketing Manager Growth Platforms Lead

    4 days ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Job SummaryWe are seeking a highly experienced and skilled Marketing Manager to lead our growth platforms in the EMEA region. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive business growth and profitability.Key ResponsibilitiesLead the development and implementation of marketing strategies to...

  • EMEA Marketing Manager Growth Platforms Lead

    7 hours ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Job SummaryWe are seeking a highly experienced and skilled Marketing Manager to lead our Growth Platforms team in the EMEA region. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive growth and innovation across our Herbs, Spices and Seasonings portfolio.Key ResponsibilitiesLead the development of...

  • EMEA Marketing Manager Growth Platforms Lead

    4 hours ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Job SummaryWe are seeking a highly experienced and skilled Marketing Manager to lead our Growth Platforms team in the EMEA region. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive growth and innovation across our Herbs, Spices and Seasonings portfolio.Key ResponsibilitiesLead the development of...

  • EMEA Marketing Manager Growth Platforms

    4 days ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Job SummaryWe are seeking a highly skilled Marketing Manager to lead our EMEA Growth Platforms team. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive growth and profitability across our EMEA region.Key ResponsibilitiesDevelop and execute regional marketing strategies to drive growth and...

  • EMEA Marketing Manager Growth Platforms

    4 days ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Job SummaryWe are seeking a highly skilled Marketing Manager to lead our EMEA Growth Platforms team. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive growth and profitability across our EMEA region.Key ResponsibilitiesDevelop and execute regional marketing strategies to drive growth and...

  • EMEA Marketing Manager Growth Platforms

    14 hours ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing Manager to lead our EMEA growth platforms team. As Regional Lead for Herbs, Spices and Seasonings, you will be responsible for developing and executing a 3-year strategy for the product pipeline across both renovation and innovation.Key ResponsibilitiesLead the development and delivery...

  • EMEA Marketing Manager Growth Platforms

    11 hours ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing Manager to lead our EMEA growth platforms team. As Regional Lead for Herbs, Spices and Seasonings, you will be responsible for developing and executing a 3-year strategy for the product pipeline across both renovation and innovation.Key ResponsibilitiesLead the development and delivery...

  • Commercial Marketing Strategist

    4 days ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company, Incorporated Full time

    About the RoleWe are seeking a highly skilled Commercial Marketing Strategist to lead our Herbs, Spices and Seasonings strategy across the EMEA region. As a key member of our team, you will be responsible for developing and executing a 3-year strategy for our product pipeline, working closely with cross-functional teams to drive growth, sales, and...

  • Commercial Marketing Strategist

    4 days ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company, Incorporated Full time

    About the RoleWe are seeking a highly skilled Commercial Marketing Strategist to lead our Herbs, Spices and Seasonings strategy across the EMEA region. As a key member of our team, you will be responsible for developing and executing a 3-year strategy for our product pipeline, working closely with cross-functional teams to drive growth, sales, and...

  • Senior Director, Brand Marketing Lead

    10 hours ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company, Inc. Full time

    Job SummaryWe are seeking a highly experienced Senior Director, Brand Marketing to lead our brand marketing efforts in the EMEA region. The successful candidate will be responsible for developing and executing comprehensive brand marketing strategies that drive business growth and revenue.Key ResponsibilitiesDevelop and execute global media strategies that...

  • Senior Director, Brand Marketing Lead

    7 hours ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company, Inc. Full time

    Job SummaryWe are seeking a highly experienced Senior Director, Brand Marketing to lead our brand marketing efforts in the EMEA region. The successful candidate will be responsible for developing and executing comprehensive brand marketing strategies that drive business growth and revenue.Key ResponsibilitiesDevelop and execute global media strategies that...

  • Senior Director, Brand Marketing Lead

    4 hours ago

    Haddenham, Buckinghamshire, United Kingdom McCormick Full time

    Job SummaryThe Senior Director, Brand Marketing Lead will drive the leadership and strategic guidance of the communication of our message to consumers to drive sales and return for the company. This role will be responsible for the strategic development and execution of end-to-end campaigns across EMEA markets, encompassing both traditional and digital media...

  • Senior Director, Brand Marketing Lead

    6 hours ago

    Haddenham, Buckinghamshire, United Kingdom McCormick Full time

    Job SummaryThe Senior Director, Brand Marketing Lead will drive the leadership and strategic guidance of the communication of our message to consumers to drive sales and return for the company. This role will be responsible for the strategic development and execution of end-to-end campaigns across EMEA markets, encompassing both traditional and digital media...

  • Digital Marketing Strategist

    2 weeks ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    McCormick & Company is seeking a visionary Digital Marketing Director to lead our digital transformation initiatives in the EMEA region. This role is crucial in shaping our digital marketing strategy, optimizing customer engagement through innovative campaigns, and leveraging data analytics to drive business growth. As a strategic leader, you will...

  • Marketing Strategy and Innovation Director

    3 days ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Director, Digital Marketing (EMEA)Mccormick & Company is seeking a visionary Digital Marketing Director with a strong background in digital strategy and a passion for leading digital transformation initiatives. This role is pivotal in shaping our digital marketing strategy, optimizing customer engagement through innovative campaigns, and leveraging data...

  • Marketing Strategy and Innovation Director

    6 days ago

    Haddenham, Buckinghamshire, United Kingdom McCormick & Company Full time

    Director, Digital Marketing (EMEA)Mccormick & Company is seeking a visionary Digital Marketing Director with a strong background in digital strategy and a passion for leading digital transformation initiatives. This role is pivotal in shaping our digital marketing strategy, optimizing customer engagement through innovative campaigns, and leveraging data...