Digital Experience Manager
1 week ago
About the Role
We are seeking a highly skilled Digital Communications Specialist to join our team at Creative Personnel. As a key member of our digital team, you will be responsible for developing and implementing digital communications strategies that drive business growth and engagement.
Key Responsibilities
- Digital Marketing and Website Management
- Develop and execute digital marketing campaigns to drive website traffic and engagement
- Manage and maintain the company website, ensuring it is up-to-date and aligned with business objectives
- Planning, Implementation, and Analysis of Digital and Marketing Programs
- Develop and implement digital marketing programs to drive business growth and engagement
- Analyze campaign results and provide insights to inform future marketing strategies
- Web/Tech Advocate and Leadership
- Provide technical leadership and guidance on web development and digital marketing initiatives
- Collaborate with cross-functional teams to ensure digital marketing initiatives are aligned with business objectives
- Vendor Collaboration
- Manage relationships with vendors and partners to ensure seamless execution of digital marketing initiatives
- Social Media Campaigns
- Develop and execute social media campaigns to drive engagement and brand awareness
- German PR Activities
- Develop and execute PR strategies to drive media coverage and brand awareness in Germany
- Reporting and Analytics
- Provide regular reporting and analytics to inform future marketing strategies
- Digital Asset Management
- Manage and maintain digital assets, including images, videos, and documents
- Web Optimization Projects
- Develop and implement web optimization projects to improve user experience and drive business growth
- UX
- Develop and implement user experience strategies to drive engagement and business growth
- Digital Marketing Infrastructure
- Develop and maintain digital marketing infrastructure, including data, tools, and processes
- Digital Content Development
- Develop and manage digital content using CMS tools, including WordPress and Adobe
About You
- 3+ years of digital communications experience
- Clear experience managing online marketing campaigns
- Working experience in graphic design and online information architecture
- Proven experience with email marketing platforms and lead-generation
- Excellent knowledge of digital tracking and analytics
- Expert knowledge of leading CMS solutions
- An understanding of programming languages (such as HTML, JavaScript, CSS)
- Digital project management experience
- A good level of proficiency in German
What We Offer
- A dynamic and collaborative work environment
- Opportunities for career growth and development
- A comprehensive benefits package
- Access to our online training platform
- Opportunities to join our resource groups and make a difference to the organization
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