Marketing Campaign Lead
2 days ago
Astute People's Renewables team is partnering with a dynamic FTSE250 renewable energy provider to recruit for a Marketing Campaign Lead for their office in Norwich or Aberdeen.
Key Responsibilities- Develop and implement a comprehensive media, marketing, PR, and communications strategy to support all aspects of a campaign.
- Provide long-term horizon scanning for campaigns, including identifying risks and opportunities, and managing short-term planning.
- Plan marketing communications by setting objectives, gathering and interpreting audience insights, and selecting appropriate digital channels to drive a 'digital first' change programme.
- Conduct research to understand audiences and the potential impact of strategic communications.
- Develop, write, and deliver persuasive copy for all content produced.
- Oversee third-party content quality, ensuring adherence to style guidelines and brand identity.
- Develop high standards of evaluation measures to collect, analyse, and report on communications activities.
- Build and develop external alliances and relationships with decision-makers across various sectors and future partner organizations to support the mission.
- Develop a communication plan in consultation with senior business leaders and stakeholders to promote campaign priorities and organizational change.
- Manage the annual campaign budget with the head of marketing communications and the marketing automation strategy manager.
- Degree, diploma, or qualification in marketing or proven relevant experience.
- Minimum of five years of marketing or campaign management experience with a proven track record of achievement.
- Experience in the renewables, oil and gas, or marine construction industries is desirable but not essential.
- Expertise in devising and implementing marketing and campaign strategies for technical portfolios.
- Hands-on experience with digital platforms (e.g., web, mobile, social media, digital advertising, SEO, CMS, and CRM).
- Salary up to £58,000.
- 34 days holiday (including 4 fixed Bank Holidays).
- Pension Scheme.
- Life Assurance.
- Employee Assistance Programme.
- Enhanced family policies.
- Private Medical Healthcare.
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Aberdeen, Aberdeen City, United Kingdom Astute People Full time £58,000{"title": "Marketing Campaign Lead", "description": "Join Our Team as a Marketing Campaign LeadAstute People's Renewables team is partnering with a dynamic FTSE250 renewable energy provider to recruit for a Marketing Campaign Lead for their office in Norwich or Aberdeen.The Marketing Campaign Lead comes with a salary of up to £58,000 and will be a key...
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Aberdeen, Aberdeen City, United Kingdom Astute People Full time £58,000{"title": "Marketing Campaign Lead", "description": "Join Our Team as a Marketing Campaign LeadAstute People's Renewables team is partnering with a dynamic FTSE250 renewable energy provider to recruit for a Marketing Campaign Lead for their office in Norwich or Aberdeen.The Marketing Campaign Lead comes with a salary of up to £58,000 and will be a key...
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Aberdeen, Aberdeen City, United Kingdom Astute People Full time{"title": "Marketing Campaign Lead", "description": "Job SummaryAstute People's Renewables team is partnering with a dynamic FTSE250 renewable energy provider to recruit for a Marketing Campaign Lead for their office in Norwich or Aberdeen.This role will deliver global campaigns on priority issues to achieve strategic goals and maximize marketing ROI.Key...
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Aberdeen, Aberdeen City, United Kingdom Astute People Full time{"title": "Marketing Campaign Lead", "description": "Job SummaryAstute People's Renewables team is partnering with a dynamic FTSE250 renewable energy provider to recruit for a Marketing Campaign Lead for their office in Norwich or Aberdeen.This role will deliver global campaigns on priority issues to achieve strategic goals and maximize marketing ROI.Key...
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Aberdeen, Aberdeen City, United Kingdom Astute People Full time{"h1": "Marketing Campaign Lead Role at Astute People", "p": "Astute People's Renewables team is partnering with a dynamic FTSE250 renewable energy provider to recruit for a Marketing Campaign Lead. This role will deliver global campaigns on priority issues to achieve strategic goals and maximize marketing ROI.", "ul": [{"li": "Define the framework and...
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Aberdeen, Aberdeen City, United Kingdom Astute People Full time{"h1": "Marketing Campaign Lead Role at Astute People", "p": "Astute People's Renewables team is partnering with a dynamic FTSE250 renewable energy provider to recruit for a Marketing Campaign Lead. This role will deliver global campaigns on priority issues to achieve strategic goals and maximize marketing ROI.", "ul": [{"li": "Define the framework and...
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