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Programmatic Associate Director

2 months ago

London, Greater London, United Kingdom Zenith Full time
Job Description

We are seeking an accomplished Programmatic Associate Director to join our team at Zenith. The successful candidate will have a particular focus on delivering display and programmatic expertise, overseeing the account strategy and operations of regional hubs who support display & programmatic health care media.

Key Responsibilities
  • Develop and implement best-in-class display and programmatic strategies, driving innovation and exploring new possibilities for our clients.
  • Oversee high standards of campaign effectiveness, accountable for the learning and development of hub members and continually coaching team on performance.
  • Grow and develop accounts in their remit, consistently increasing spend and platform/product/technology adoption.
  • Achieve in-depth understanding of client business objectives and priorities, designing better ways of working to achieve client aims/satisfaction/targets.
About the Role

This is an opportunity to work with one of the world's largest healthcare companies in a freshly formed team dedicated to delivering digital excellence. The successful candidate will be well-supported, but expected to be able to 'hit the ground running' and manage their team autonomously.

Requirements
  • Must currently be an Associate Director or Senior Account Manager in a digital team (c. 5 yrs. experience)
  • Experience planning, managing and activating a high volume of campaigns for Programmatic and Display across different DSP's – DV360 & TTD both important
  • Advanced knowledge of the programmatic supply ecosystem and best-in-breed strategies and partners across EMEA
  • Ability to thrive under pressure and meet deadlines in a fast-paced environment
  • Experience managing a team of 4+ people: hiring and developing talent, training, conducting appraisals, as well as performance management
  • Strong leadership and communication skills, as well as the ability to engage with senior clients
  • Demonstrable examples of driving innovation in Biddable media
  • Be solution-driven and innovative with how they drive performance for their accounts
  • Be strategic and commercially-minded in planning goals for their teams as well as being able to shape and develop a biddable strategy
  • Good knowledge of all digital elements so they can have full understanding of digital – Paid Social, Programmatic, Remarketing, Video etc.
Success Criteria
  • Team leadership
  • Client satisfaction and YoY spend increase
  • Positive support on team management & training
  • Strong support on thought leadership in programmatic and integration into overall mix
  • Positive relationship with Head of Programmatic, Programmatic Director and Client Business Directors