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Marketing Director
2 months ago
This is a newly created and pivotal role that will see you spearheading our client's marketing activities, developing their brand, and driving sales growth.
Key Responsibilities- Manage and develop a talented marketing team, working closely with the current Marketing Executive.
- Oversee and support leads generated from various marketing initiatives.
- Manage and develop the brand in alignment with business insights and requirements.
- Execute the marketing strategy and develop a marketing plan to achieve business goals within budget constraints.
- Provide monthly board reports on marketing performance and ROI.
- Lead on creative briefs and projects through copywriting, creative development, copy editing, and proofreading.
- Plan, implement, and lead creative campaign management, collaborating with design and digital agencies.
- Manage relationships with external suppliers and agencies to ensure high-quality design and production.
- Oversee and optimise the website and social media channels to attract target customers, as well as manage social media presence to increase engagement and generate leads.
- Develop and manage an annual calendar of key campaigns across online and offline channels.
- Develop and maintain an understanding of core competitors and their key attributes.
You are a creative, innovative marketer with a minimum of five years' experience in a fast-paced marketing team, ideally with both B2B and B2C experience. A proven track record of lead generation and a drive to grow sales leads. You excel at managing suppliers and agencies across design, print, and digital disciplines. Have strong project and campaign management skills enabling you to prioritise multiple projects effectively. You are proficient in evaluating, measuring, and interpreting business data, and have excellent copywriting, editing, and proofreading skills. As a confident Marketing Manager, you possess persuasive and influential skills at all levels. You have experience in people management and the ability to develop team members, inspiring them to think outside the box and delivering innovative marketing solutions.
What We OfferCompetitive salary, company pension scheme, free on-site parking, hybrid working model for optimal work-life balance, lunch provided daily, Simply Healthcare Cash Plan, and more.
