Marketing Coordinator

3 weeks ago

London, Greater London, United Kingdom The Assistant Room Full time

Position: Marketing Assistant

Department: Marketing

Reports To: Founder & Managing Director

About The Assistant Room: The Assistant Room is a forward-thinking organization dedicated to providing exceptional service and support to business professionals globally. We are on the lookout for a proactive and creative Marketing Assistant to join our enthusiastic team. If you possess a vibrant personality and a genuine interest in marketing, we would love to connect with you.

Key Responsibilities:

Content Development and Social Media Management

· Create and publish articles on topics related to career development, lifestyle, and membership in collaboration with the broader Assistant Room team and brand advocates.

· Design and implement marketing strategies to highlight various elements of our brand, particularly focusing on our membership platform, while introducing innovative concepts and enhancing engagement.

· Assist in the production of multimedia content, including TAR Live.

· Craft, design, and distribute newsletters for both members and non-members, ensuring all content is captivating, pertinent, and consistent with our brand identity.

· Evaluate and analyze newsletter performance to facilitate ongoing enhancements.

· Schedule and generate engaging content for social media channels such as LinkedIn, Instagram, and Facebook, while continuously exploring new platforms.

· Monitor and report on social media performance metrics to assess success and guide strategic decisions.

· Interact with online communities to nurture brand loyalty and expand our audience.

Corporate Client Engagement

· Assist in marketing efforts aimed at corporate clients and prospective members.

· Contribute to the creation of customized marketing plans for corporate partners.

· Foster and maintain relationships with current corporate clients.

Partnership Development

· Cultivate and oversee partnerships with brands, recruitment firms, and PR agencies to enhance media visibility and brand recognition.

· Aid in the creation and management of press releases and media inquiries for The Assistant Room.

· Build and sustain relationships with media contacts and influencers.

· Collaborate on joint marketing initiatives to broaden reach and impact.

Event Coordination and Community Involvement

· Organize and participate in conferences and events, both virtually and in-person.

· Handle event logistics, including planning, promotion, and follow-up activities.

· Assist in crafting engaging experiences for event attendees, whether online or offline.

· Engage with members through forums and community platforms to foster a sense of belonging and encourage active participation.

· Manage member registrations and communications to enhance user experience.

· Develop and oversee incentive programs to boost engagement and loyalty.

· Coordinate promotional activities and assess their effectiveness.

· Analyze feedback and data to refine future incentive programs.

Website and CRM Oversight

· Update and maintain the member area and general sections of the website.

· Ensure that all content is current, accurate, and reflective of our brand.

· Utilize CRM tools to manage member communications and engagement.

Qualifications and Skills

  • Demonstrated experience in marketing or a related field, ideally within a comparable industry.
  • Strong creative abilities and the capacity to generate innovative ideas.
  • Excellent communication and interpersonal skills, with a talent for engaging diverse audiences.
  • Proficiency in social media platforms and marketing tools.
  • Experience with CRM systems and website management.
  • Ability to work independently and juggle multiple projects simultaneously.
  • Detail-oriented with robust organizational and analytical skills.
  • Enthusiastic and proactive with a passion for marketing.

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