Digital Marketing Strategist
1 day ago
Rubicon People Partnership is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing lead-generating campaigns using advanced marketing automation technology.
About the RoleThis is an exciting opportunity for a creative and results-driven digital marketing professional to make a significant impact on our business. You will collaborate closely with the Head of Marketing and the Senior Marketing Executive to drive business growth through effective digital marketing strategies.
Key Responsibilities- Implement and manage campaigns across PPC, email, digital, social media advertising, and webinars to drive business growth and engagement.
- Contribute to the annual marketing plans and assist in executing campaigns that align with these strategies.
- Oversee the creation and optimisation of web pages, landing pages, and data capture forms to improve the user experience and drive conversions.
- Test and optimise customer journeys, reporting on deliverables, adjusting strategies, managing costs, and maximising ROI.
- Utilise data and analytics to guide content, campaigns, and creative outputs, fostering a culture of continuous learning and improvement.
- Minimum 3 years of experience in a digital marketing role.
- Proficiency with analytics tools and Content Management Systems.
- Expertise in customer segmentation and campaign performance analysis.
- Strong written and verbal communication skills.
- Excellent time management and ability to juggle multiple tasks effectively.
- 25 days holiday (plus BH's), increasing to 30 days with length of service.
- Bonus scheme.
- Hybrid working.
- Health cash plan.
- Company pension scheme.
- Birthday vouchers.
- Cycle to work scheme.
- Parking permit.
- Quarterly team events.
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