Sales and Marketing Executive | Healthcare Sector

3 weeks ago

Glasgow, United Kingdom Compass Associates Full time
Position: Sales and Marketing Executive | Healthcare Sector

Salary: £55,000 + bonus

Location: Glasgow

Type: Full Time Permanent

Overview:

Are you an accomplished sales leader with a passion for the healthcare industry? Our client, a prestigious private healthcare facility in Glasgow, is in search of a dedicated Sales and Marketing Executive to enhance their team.

Your primary focus will be to drive growth in patient engagement and revenue across both medical and aesthetic divisions.

As a vital member of the hospital's management team, you will lead a dynamic sales team and collaborate closely with senior leadership and key stakeholders to shape and implement a successful marketing strategy.


Key Responsibilities:
  • Engage with essential stakeholders, including General Practitioners and Consultants, to boost referrals and promote the hospital's offerings.
  • Lead and mentor a sales team focused on cosmetic services.
  • Establish effective communication channels with key stakeholders and GPs.
  • Coordinate internal and external events, including CPD sessions, conferences, and briefings for referring professionals.
  • Organize patient engagement events to raise awareness of the hospital's services and stimulate demand.
  • Contribute to the development of marketing strategies alongside the management team and external partners.
  • Leverage the CRM system to enhance customer engagement and provide insightful analysis to drive initiatives.
  • Regularly review pricing structures to ensure competitiveness in outpatient and inpatient services.
  • Ensure that both team and hospital-wide performance metrics are met.
  • Provide monthly reports on sales and marketing strategies to senior management.
  • Collaborate with external agencies on website enhancements and search engine optimization.
  • Oversee the operational excellence framework within the department, engaging staff in continuous improvement and monitoring key metrics.

Qualifications:
  • Proven experience in leading a sales-oriented team.
  • Familiarity with CRM systems and sales methodologies.
  • Demonstrated commercial acumen in a marketing and business development context, preferably within healthcare.
  • Ability to manage multiple priorities while maintaining a professional demeanor.
  • Exceptional written and verbal communication skills.
  • Commitment to personal development and a thorough understanding of healthcare policies and trends in the UK.
  • Capability to analyze and interpret data, including activity trends and financial metrics.
  • A strong emphasis on customer service and engagement.
  • Commitment to quality and the ability to lead by example, prioritizing customer satisfaction.

If you are interested in this rewarding opportunity, please reach out to Compass Associates Ltd, who are acting as a Recruitment Consultancy for this permanent position.


Referral Program:

Compass Associates Ltd offers £200 worth of John Lewis Vouchers for each successful referral.

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