Senior CRM Manager

2 months ago


London, Greater London, United Kingdom Funding Circle Full time
About the Role

We are seeking a seasoned professional to lead our CRM efforts as a Senior CRM Executive. As a key member of our team, you will be responsible for driving customer communications and marketing automation initiatives throughout the customer lifecycle, with a focus on email marketing.

Company Overview

Funding Circle is a leading fintech company that is revolutionizing small business funding by leveraging data and technology to provide exceptional customer experiences. With over a decade of experience, we have developed a platform that is reshaping the SME lending industry, offering fast decisions and access to affordable funding that empowers small businesses to thrive.

Key Responsibilities
  • Lead CRM projects and customer communications to support different stages of our products' lifecycle.
  • Collaborate with stakeholders to define audience segmentation and contact strategies for campaigns.
  • Analyze results, propose optimizations, and drive improvements in customer messaging.
  • Take ownership of CRM processes for specific products.
  • Proactively identify and address any risks or issues.
Requirements
  • Demonstrated growth mindset and problem-solving skills.
  • Experience in email marketing and CRM campaigns.
  • Understanding of data requirements for CRM campaigns.
  • Ability to create engaging and relevant customer messaging.
  • Interest in SME business finance.
What We Offer

Funding Circle offers a comprehensive benefits package, including a full-time hybrid working model, health and wealth benefits, learning opportunities, and lifestyle perks. Our enhanced parental leave policies reflect our commitment to diversity, equity, and inclusion.


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