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Publicity Manager
2 months ago
The Publicity Manager will be responsible for developing and executing publicity campaigns for designated Universal theatrical releases. This role requires a strong understanding of the UK media landscape and the ability to devise and implement innovative marketing strategies.
Key Responsibilities:- Work closely with the Head of Publicity to develop a strategic publicity plan for each release.
- Organize and facilitate kick-off brainstorms to ensure each film has a strong raft of creative ideas.
- Pitch access on productions and build effective working relationships across marketing, promotions, and sales.
- Manage the budget on designated theatrical releases and work to maintain budget reconciliation.
- Responsible for managing the budget on designated theatrical releases.
- Work to main campaign budgets and maintain budget reconciliation.
- Take a lead role in supplier negotiations.
- Host regular team updates to ensure the publicity team are generating fresh and relevant ideas.
- Communicate and work with UK production companies and filmmakers from production onwards.
- Schedule regular updates with the Head of Publicity.
- Act as principal point of contact on the title and report back on status.
- Ensure that regular reports are available on each title.
- Ensure that all communication going out is within strategy and guidelines.
- Proactively ensure the publicity team deliver campaigns which encompass all areas of media.
- Seek out new and different approaches and ideas to bring freshness to each film.
- Thorough knowledge of all aspects of publicity and UK media, both traditional and emerging.
- Ability to devise and execute innovative marketing campaigns.
- Demonstrated theatrical publicity experience coupled with a track record of achievement.
- In-depth understanding of digital media and influencer marketing with extensive experience managing publicity and influencer agencies.
- Strong experience ideating and producing events, including screenings, junkets, and film premieres.
- Adaptable, agile, and flexible, with the ability to pivot quickly and adapt strategies.
- Willing to learn and open to new skills, ways of working, and how things work.
- Good communicator with the ability to influence stakeholders.
- Global and holistic thinker with an understanding of the wider context.
- Creative problem solver with the ability to proactively seek solutions.
