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Marketing Campaign Strategist

2 months ago

London, Greater London, United Kingdom Inventum Group Full time £250 - £350

About the Role

Inventum Group is seeking a highly skilled Marketing Campaign Manager to lead innovative marketing strategies that drive growth and elevate the brand presence. This key role requires a strategic thinker with a passion for delivering exceptional customer experiences through targeted campaigns that resonate with diverse audiences.

Key Responsibilities

  • Develop and execute multi-channel integrated brand and marketing initiatives that drive awareness, growth, revenue, and positive sentiment.
  • Build and maintain effective agency relationships for the development of campaigns, signage, service information, and asset production.
  • Owning the briefing process, delivery, and success measurement of integrated campaigns, including KPI setting and production of post-campaign reports and analysis.
  • Delivery of through-the-line integrated multi-channel marketing campaigns, including TV and video shoots, working across all forms of media, both offline and online.
  • Leading and managing projects to increase revenue and engagement, managing multiple stakeholders and agencies.
  • Consumer-facing business experience with a strong understanding of customer satisfaction drivers.
  • Briefing and managing 3rd party suppliers and multiple stakeholders to deliver to time and budget.

Requirements

  • Experience in-house and agency is preferred.
  • Experience within restricted industries is preferred.