Digital Marketing Coordinator

4 days ago

Londonderry Co Londonderry, United Kingdom Lithe Full time
Marketing Assistant - Digital

Lithe is a leading B2B software product and services company operating globally. Our customers are large enterprises that use our AI-driven digital transformation product, Ondox, to accelerate their business processes, respond faster to customers, increase team productivity, cut costs, and achieve green goals.

We are passionate about helping our clients navigate the ever-evolving digital landscape, and we're seeking a talented Digital Marketing Assistant to support our marketing initiatives.

The ideal candidate will be detail-oriented, creative, and proficient in key digital marketing tools. They will assist the Marketing Manager in executing and optimizing digital marketing strategies and play a key role in growing our digital presence.

Key Responsibilities:
  • Assist the Marketing Manager in developing and implementing digital marketing campaigns across various channels (social media, internet, email, etc.)
  • Support in crafting SEO-friendly content, including blog posts and social media updates
  • Create visually engaging content for digital marketing campaigns using Canva
  • Help manage and update the company website through WordPress
  • Conduct social listening to monitor and engage with online communities and brand mentions on social media platforms
  • Track and report on the performance of digital marketing campaigns and suggest improvements
  • Assist in maintaining email marketing campaigns (building email lists, creating newsletters, tracking engagement, etc.)
  • Perform market research and competitor analysis to support the development of marketing strategies
  • Collaborate with internal teams to ensure brand consistency across all digital touchpoints
  • Maintain marketing data and performance metrics in Excel for analysis and reporting
Requirements:
  • Recent university graduate with a degree in Marketing or a related field
  • Proficiency in Microsoft Office Suite
  • Experience using Canva for content creation preferred
  • Familiarity with WordPress (or willingness to learn)
  • Good knowledge of SEO and digital marketing best practices
  • Experience with Google Analytics, Google Ads, or other digital marketing tools
  • Familiarity with email marketing platforms like Mailchimp or Constant Contact
What We Offer:
  • Opportunity to learn and grow in the B2B digital marketing field
  • Work closely with the Marketing Manager and contribute to meaningful projects
  • Flexible work environment

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