Account Development Director

4 weeks ago

Woking, Surrey, United Kingdom Asahi International Full time
Account Development Manager Opportunity

Asahi International is seeking a highly motivated and experienced Account Development Manager to join our team in Woking.

Key Responsibilities:

  • Develop and maintain relationships with key customers within a defined territory, driving retention and organic growth through joint business planning and regular visits.
  • Create and maintain a territory file to define regional quarterly and annual plans, ensuring alignment with company objectives.
  • Maintain the account database for a specified territory within our CRM system, producing regular reports for Regional Sales Manager & Director Of Sales.
  • Build strong relationships with Route to Market partners, developing customer activity plans in line with channel requirements in conjunction with National Account team.
  • Work closely with the CDE sales team to ensure appropriate activations are delivered in line with agreed joint business plans.
  • Assist with the training & development of the CDE sales team to ensure brands are developed in line with our brand policy.
  • Ensure best practice and cost effectiveness by tailoring a channel activity program to individual retailer needs.
  • Monitor and evaluate activity, sharing best practice within the Field Sales and wider Asahi International account team.
  • Retain existing business with circa 6 calls per day, working with RTM partners to unlock organic growth within the territory.
  • The role involves extensive travel throughout a defined territory, as well as to the Head Office in Woking and other central meeting points, with some evening and weekend working involved.

Requirements:

  • Proven sales record within major FMCG or drinks company.
  • Demonstrates strong account management experience.
  • Able to demonstrate a track record of delivering and managing a number of key projects simultaneously.
  • Structured selling skills demonstrated, and can adapt these to a premium environment.
  • Can demonstrate an understanding of brand plans at Point of Purchase.
  • Highly self-motivated, with the ability to work on their own.
  • Is accountable for achieving results and takes responsibility for one's mistakes.
  • Ability to present and communicate to a high standard.

Key Attributes of the Successful Person:

  • Having worked with Premium brands can articulate the benefits of the "Premium" sector.
  • Understands the value of building a portfolio.
  • Understands the whole concept of the right product for the right outlet/consumer.
  • Can build mutually beneficial business planning (JBP's), i.e., need to understand what the customer wants to achieve then tailor to both his and our needs.
  • Able to show initiative with a balanced approach.
  • If the candidate is looking to progress, then the expectation would be to do this they may need to relocate.
  • Have a good understanding of their current product and can articulate where it sits within its market.

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