CRM Executive

3 weeks ago


Preston, Lancashire, United Kingdom Harrison Scott Associates Full time
Customer Relationship Manager

We are seeking a highly organized and customer-focused Customer Relationship Manager to join our team at Harrison Scott Associates. As a key member of our team, you will be responsible for developing and executing a comprehensive CRM strategy that drives customer acquisition, retention, and loyalty.

Key Responsibilities:

  • Plan and implement the client strategy, working closely with the Head of Loyalty to deliver a Single Customer View database.
  • Develop and execute customer lifecycle marketing materials, based on previous purchases, current product interests, or other triggers.
  • Manage the creative delivery of CRM communications, including mailers, catalogues, and customer lifecycle marketing, to drive revenue and increase ROI.
  • Plan and coordinate the monthly mailer and catalogue process, ensuring a robust calendar of events with stakeholder sign-offs throughout.
  • Work closely with other key stakeholders to effectively deliver campaigns on time and within budget.

Requirements:

  • Previous experience in a CRM role, with a strong understanding of direct mail and email marketing.
  • Excellent attention to detail, strong creative flair, and a flexible work approach.
  • Ability to thrive in a fast-paced environment, balancing competing agendas and setting priorities.
  • Strong communications skills, with the ability to engage stakeholders up to Board level.

About Us:

Harrison Scott Associates is a leading recruitment agency specializing in customer service and sales roles. We are committed to delivering exceptional service to our clients and candidates, and we are seeking a talented Customer Relationship Manager to join our team.


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