Senior E-commerce Strategist

1 week ago

Upper Langwith, Derbyshire, United Kingdom Frasers Group Full time
About the Role

We are seeking a highly skilled and experienced Senior E-commerce Specialist to join our digital trading team at Frasers Group. As a key member of our team, you will be responsible for driving sales through commercial strategic planning and the successful execution of campaign, brand, and promotional strategies.

Key Responsibilities
  • Manage the day-to-day trading and execution of a website, under the guidance of the Trading Manager
  • Manage reporting of daily/weekly/monthly/annual trade, providing detailed analysis of key business drivers and feeding into action plans to ensure sales and contribution targets are met
  • Oversee and report on the weekly content for site changes, campaigns, promotions, and brand partner updates
  • Ensure communication of product and trading strategies to all digital marketing and optimisation teams
  • Lead cross-functionally on Digital Trading projects as relevant
  • Collaborate with key stakeholders to coordinate development and execution of evergreen and seasonal content requirements to drive SEO, customer engagement, and conversion
  • Manage process of improving product content, supporting teams to resolve any issues as quickly as possible to optimise sales
Requirements
  • Analytical with strong reporting skills, advanced Google Analytics, Contentsquare, and Excel user
  • Experience in management of Trading Assistants
  • Experience working within e-commerce platforms
  • Experience driving both day-to-day improvements that contribute to sales growth
  • At least 3-4 years of experience in a similar digital role in a retail or consumer brand
What We Offer

We offer a 4-1 flexible working pattern, with 1 day from home each week. Our offices are modern and open plan, with free parking, an on-site restaurant, and one of our Everlast gyms down the road where we offer our colleagues £10 memberships. With incredible career development opportunities supported by our Learning & Development team, you will work with industry experts to guide and shape projects that will deliver commercial growth across household name brands.

We also offer a wide range of perks for our colleagues, including Retail Reconnect, Frasers Fit, and Retail Trust. These initiatives aim to support and improve colleagues' physical, financial, and mental wellbeing.

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