Sales and Marketing Director
3 days ago
Sales and Marketing Director
We are seeking a highly experienced Sales and Marketing Director to lead our consumer business to continued growth and success.
About the Role
- Lead a team of 6 direct reports and drive continuous improvement across all key processes.
- Maximise sales and profits across all sales channels and brand strategies.
- Develop strategic sales plans to deliver long-term, sustainable growth for the business.
- Ensure effective forecasting for the sales team to manage stock efficiently.
- Identify and develop opportunities for new sales channels, retailers, product categories, and brands.
- Develop strategic relationships with key customers and 3rd party stakeholders.
- Lead marketing activities with significant budget responsibilities across performance media, PR, social, trade marketing, and content creation.
- Develop reporting metrics to show ROI of advertising spend to maximise profitability.
- Stay up-to-date with the latest industry news and trade, attending relevant networking events.
Requirements
- 5+ years of experience in a similar leadership position in sales, digital marketing, or ecommerce.
- Experience working within consumer non-food and drink industries, preferably in a considered product purchase category.
- Strong understanding and proven track record of achieving growth across D2C and Amazon.
- Deep understanding of customers and trading experience is essential, as is the ability to demonstrate sustainable relationship building across the customer base.
- In-depth understanding of how to measure, monitor, and motivate a Sales team.
- Experience of budgeting and costing, including financial planning, P&L, and ROI analysis.
- Lead by example approach with exemplary communication skills.
- Degree educated.
- Full, clean, current driving license with ability to travel.
What We Offer
Competitive salary and benefits package.
For more information, please contact Emily Robson.
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